When you’re running a business, especially one in the hospitality industry, it’s essential to make an excellent first impression. The signage needs to be clear and concise so that guests can easily find their way around. There are a few different types of signage that hotels can use, and each has its benefits. Which type of signage is suitable for your hotel will depend on your specific needs and preferences.
Having attractive and professional signage lets your guests know they’ve arrived at the right place. But what type of signage is best for hotels? And what should you consider when making your decision? Read on for some tips!
What are the Signages Mostly used in hotels?
The signs in a hotel are mostly different in size, shape, and colour. Some signs help in communicating the additional features of the hotel. These include signs that guide people to various areas in the hotel building.
A few different types of signages are commonly used in hotels. The most common type is the hanging sign, which is usually a flat rectangular panel attached to a metal frame and hangs from the ceiling. Another common type of signage is the wall mural, a large image or graphic displayed on a wall.
Another popular type of signage is the directional sign, which is used to point guests in the right direction.
Which signage is best for hotels lets have a look:
Signs that are Highly Visible and Distinctive
The signs that are highly visible and distinctive are the best for hotels. This is because they allow people to identify the place quickly. For example, if a person needs to find a hotel in an area, they can quickly locate it by looking for the signboard. Therefore, the signs should be distinctive enough to be easily visible.
Signs with Easy-to-read Fonts and Simple Graphics
Signage for hotels should use fonts and graphics that are easy to read. It will help guests find their way around the hotel more efficiently. Additionally, using simple graphics will make the signage more visually appealing. Simplicity is also crucial, as guests should not be overwhelmed by too much information.
On the other hand, signs with easy-to-read fonts and simple graphics make it easier to find their way around. All you need is a sign with five words or less that tells people where they are entering and what the building they’re in is called.
Easy to Follow Directions from the Parking Lot
As someone approaches the hotel parking lot, the signage is the first thing they see, and it tells them where to go and how to get there. In recent years, this has become a crucial part of the job for a hotel because if people can’t find their way to their room, they will not stay and book another night. There should be directional signs directing traffic onto the property and around the parking area.
Signage that Matches your Brand’s Style
The best signage for a hotel is signage that matches the brand’s style. The goal of the sign is to let people know where they are, what is available in the hotel, and establish a sense of place. This signage is typically located at the entrance of the facility.
You have to create a sign that will usually be seen by guests who are approaching the property, so install it in a highly visible location. The signage will do wonders for your hotel, but it doesn’t have to be expensive.