Designing Custom Channel Letters: Tips and Inspiration
Digital Signage

Designing Custom Channel Letters: Tips and Inspiration

Custom channel letters are an essential element for businesses looking to enhance their visibility and communicate their brand message effectively. These three-dimensional signs not only attract attention but also offer a unique opportunity for customization, allowing businesses to showcase their identity in a vibrant and impactful way.

Understanding Custom Channel Letters

Custom channel letters refer to individually crafted letters, numbers, or symbols that are often illuminated and designed to provide a three-dimensional effect. They are commonly used in storefront signage to enhance visibility and establish brand identity.

Here are some key benefits of using channel letters for your business signage:

  1. High Visibility: The three-dimensional nature of channel letters makes them highly visible, even from a distance. This feature is crucial in attracting foot traffic and ensuring potential customers can easily identify your business.
  2. Customization: Channel letters can be tailored to match your brand’s aesthetic, including choices in fonts, colors, sizes, and styles. This level of customization ensures that your sign aligns perfectly with your branding strategy.
  3. Durability: Made from quality materials like aluminum and acrylic, custom channel letters are built to withstand the elements, ensuring longevity and maintaining their appearance over time.
  4. Brand Identity: Using channel letters allows businesses to create a strong brand presence. Whether illuminated or not, these signs effectively communicate your business name and message, helping to reinforce brand recognition.

Custom Channel Letters

Key Design Considerations for Custom Channel Letters

Choosing the Right Font and Style for Custom Channel Letters

The font you select for your custom channel letters plays a critical role in their readability and alignment with your brand identity. Opt for bold, legible fonts that can be easily read from a distance. Popular choices include sans-serif fonts, which provide a modern look, or classic serif fonts for a more traditional feel. Consider your target audience and the message you want to convey when selecting your font style.

Color Selection for Custom Channel Letters

Color is a powerful aspect of design that can significantly influence how customers perceive your brand. When selecting colors for your custom channel letters, consider using high-contrast combinations to enhance visibility. For example, bright letters against a dark background can make your sign stand out, especially at night. Additionally, choose colors that reflect your brand’s personality; vibrant colors can attract attention, while softer hues can convey a more sophisticated image.

Size and Dimensions of Custom Channel Letters

The size of your custom channel letters directly impacts their visibility and effectiveness. Larger signs are more noticeable from a distance, making them ideal for high-traffic areas. However, it’s important to balance size with local regulations and the overall aesthetic of your building. Be sure to consider the height and depth of each letter, as these factors can affect both the visibility and the design appeal of your signage.

Incorporating Your Logo into Custom Channel Letters

If your business has a logo, integrating it into your custom channel letter signage can enhance brand recognition. Ensure that your logo is prominently displayed and complements the overall design of the sign. A well-executed logo not only attracts attention but also reinforces your brand identity, making it memorable to customers.

Material Options for Custom Channel Letters

Choosing the right materials for your custom channel letters is crucial for achieving durability, aesthetics, and cost-effectiveness.

Here’s a look at the most commonly used materials and their benefits:

Material Options for Custom Channel Letters

Aluminum for Custom Channel Letters

Aluminum is the most popular choice for the structure of custom channel letters due to its lightweight and durable properties. This material resists rust and corrosion, making it ideal for outdoor use. Additionally, aluminum is cost-effective and easy to work with, allowing for various shapes and custom designs. Its versatility makes it a favorite among sign makers and business owners alike.

Acrylic for Custom Channel Letters

Acrylic is frequently used for the faces of custom channel letters. This transparent plastic material offers vibrant color options and exceptional clarity, ensuring that your sign remains bright and eye-catching. Acrylic is shatter-resistant, making it a safer alternative to glass, and it can withstand various weather conditions, adding to the longevity of your signage.

Stainless Steel for Custom Channel Letters

For a more premium appearance, stainless steel provides a sleek and modern aesthetic. Known for its durability and resistance to tarnishing and rust, stainless steel is an excellent choice for businesses looking to convey a high-end image. While it tends to be more expensive than aluminum, its stylish look and longevity can justify the investment for brands aiming to make a strong impression.

Flexible Materials for Custom Channel Letters

Recent advancements in signage technology have introduced flexible materials like silicone, which are gaining popularity in custom channel letters. These materials are lightweight, shatterproof, and can mimic the appearance of traditional neon, providing a contemporary option with improved safety features. Flexible materials allow for innovative designs that stand out and offer greater durability.

Lighting Choices for Custom Channel Letters

Choosing the right lighting for your custom channel letters is essential for maximizing visibility and enhancing your brand’s appeal. Here are the primary lighting options to consider:

LED Lights

LED lights are the most popular choice for channel letter signage due to their numerous advantages:

  • Energy Efficiency: LEDs consume less power, leading to lower utility costs and a more sustainable option for businesses.
  • Long Lifespan: With up to 100,000 hours of use, LEDs require fewer replacements, making them a cost-effective solution.
  • Brightness and Variety: LEDs provide bright illumination in various colors, ensuring your channel letters stand out day and night.

Neon Lights

While LEDs are predominant, neon lights offer a classic and nostalgic appeal:

  • Warm Glow: Neon signs emit a warm light that many consumers find inviting, perfect for retro or artistic branding.
  • Visual Impact: The vibrant colors of neon create eye-catching displays, drawing attention and enhancing brand recognition.

Types of Illumination

  1. Front-Lit Channel Lettering: Internally lit letters that shine brightly, providing excellent visibility.
  2. Back-Lit/Halo-Lit Channel Lettering: Lights behind the letters create a soft halo effect, adding sophistication.
  3. Open-Face Channel Lettering: Exposes internal lighting, offering an industrial aesthetic.
  4. Combination Channel Lettering: Blends front and back lighting for a dynamic visual impact.

Working with a Signage Professional

Expertise in Design

Signage professionals have extensive experience in designing custom channel letters that not only look great but also function effectively. They understand the nuances of typography, color theory, and layout, ensuring that your sign aligns with your brand’s identity and stands out to customers.

Quality Materials and Techniques

Professionals have access to high-quality materials and advanced fabrication techniques. They can guide you in selecting the best options for your channel letter signage, ensuring durability and visual appeal. Their knowledge of different materials helps you make informed decisions that align with your budget and aesthetic goals.

Proper Installation

Installing custom channel letters requires precision and expertise. Signage professionals are trained to handle the installation process safely and efficiently, ensuring that your sign is mounted securely and in compliance with local regulations. This minimizes the risk of damage and ensures longevity.

Compliance with Regulations

Navigating local signage regulations can be complex. A signage professional is familiar with the permits and codes required in your area, helping you avoid potential legal issues. They can ensure that your sign meets all necessary standards, allowing you to focus on running your business.

Ongoing Support and Maintenance

Many signage companies offer maintenance services after installation. This means you can rely on them for routine checks, repairs, and updates to keep your custom channel letters looking their best. Ongoing support can help you maximize the longevity and effectiveness of your signage.

Your Path to Effective Signage

Mastering the design and implementation of custom channel letters is essential for businesses seeking to enhance their visibility and brand identity. With the right approach, your channel letters can become a powerful marketing tool that attracts customers and communicates your unique message effectively.

Key Takeaways

  • Design Elements: Focus on choosing the right font, colors, and sizes that reflect your brand and are legible from a distance.
  • Material Choices: Select durable materials like aluminum, acrylic, or stainless steel to ensure longevity and aesthetic appeal.
  • Lighting Options: Consider various lighting styles, such as LED or neon, to enhance visibility and create the desired atmosphere for your business.
  • Inspiration: Explore different designs and trends to create unique channel letters that resonate with your target audience.

Professional Collaboration: Partnering with signage professionals in Canada can streamline the design and installation process, ensuring compliance with local regulations and delivering a high-quality product.

Read More
Energy efficient Neon and LED Channel Letters
Uncategorized

Neon vs. LED Channel Letters: Which Is the Better Choice?

Neon vs. LED channel letters are two of the most popular options for illuminated storefront signage. Both types of signs have their unique advantages, and understanding these differences is crucial for businesses looking to enhance their visibility and brand identity. While neon channel letters offer a classic and nostalgic aesthetic, LED channel letters provide modern technology with energy efficiency and longevity.

Understanding Neon Channel Letters

Neon channel letters are made by filling glass tubes with neon gas, which emits a bright glow when electricity is applied. This method creates vibrant, eye-catching signage that has been a staple in the signage industry for over a century. Here are some key characteristics of neon channel letters:

  • Vibrant Colors: Neon signs are known for their rich, luminous colors, which can be customized by mixing different gasses. This ability to create various hues makes neon highly appealing for businesses looking to attract attention.
  • Nostalgic Appeal: Many consumers are drawn to the classic look of neon signage, which evokes a sense of nostalgia. This vintage aesthetic can be particularly effective for businesses in the entertainment, food, and hospitality sectors.
  • Customization: Neon channel letters can be shaped into almost any letter or design, allowing businesses to showcase their branding uniquely. This flexibility helps create memorable signage that stands out.
  • Visibility: Neon channel letters are easily visible at night, making them a great option for businesses that operate after dark. Their glowing effect draws the eye, ensuring your sign remains prominent even in low-light conditions.

Neon Channel Letters

Understanding LED Channel Letters

LED channel letters have become increasingly popular due to their modern technology and numerous advantages. Unlike neon, which relies on gas-filled glass tubes, LED channel letters use light-emitting diodes to create illumination. Here are some key characteristics of LED channel letters:

  • Energy Efficiency: One of the most significant benefits of LED channel letters is their energy efficiency. LEDs consume significantly less electricity than neon, which can lead to lower utility bills over time. This makes them an environmentally friendly option for businesses looking to reduce their carbon footprint.
  • Long Lifespan: LED lights are known for their durability, often lasting up to 100,000 hours. This longevity means less frequent replacements, resulting in lower maintenance costs for business owners compared to neon signage.
  • Versatile Design Options: LED channel letters come in a variety of colors, brightness levels, and customizable designs. This flexibility allows businesses to create unique signage that aligns perfectly with their branding and aesthetic preferences.
  • Low Maintenance: LED signs require minimal maintenance compared to neon. Since they are made from durable materials, there is less risk of breakage or damage, making them a practical choice for outdoor applications.
  • Brightness and Visibility: LEDs provide bright illumination that can be easily seen from a distance, ensuring that your channel letters attract attention at all hours. Their high visibility makes them ideal for locations where competition for attention is fierce.

LED Channel Letters

Comparing Neon and LED Channel Letters

When deciding between neon vs. LED channel letters, it’s important to consider several key factors that can influence your choice. Here’s a comparison of both types based on crucial criteria:

Energy Efficiency

LED channel letters are far more energy-efficient than neon channel letters. While neon can require up to 15,000 volts to operate, LED lights only need around 24 volts. This significant difference in energy consumption leads to lower electricity costs, making LEDs a more sustainable choice for businesses.

Lifespan and Durability

In terms of lifespan, LED channel letters excel, often lasting up to 100,000 hours, while neon signs typically last around 10,000 hours. Additionally, LED signs are constructed from more durable materials, making them less susceptible to damage compared to the fragile glass tubes of neon signs.

Maintenance Requirements

When it comes to maintenance, LED signs are generally easier to care for. They require little to no maintenance, whereas neon signs need regular checks for cracks, leaks, and cleaning to ensure optimal performance. If a neon tube breaks, it can lead to costly repairs or replacements.

Cost Considerations

Initial costs for neon channel letters can be higher due to the complexity of manufacturing and installation. However, while LED channel letters may have a slightly lower initial investment, their long-term savings on energy and maintenance make them more cost-effective over time.

Aesthetic Appeal

Both types of channel letters offer unique aesthetic advantages. Neon channel letters provide a nostalgic, vibrant glow that appeals to many consumers, especially in entertainment or hospitality industries. In contrast, LED channel letters can create bright, dynamic displays and offer more design flexibility with programmable options, allowing businesses to change messages easily.

Making Your Choice

Deciding between neon and LED channel letters ultimately depends on your business’s specific needs and branding goals. Here’s a recap to help you make an informed choice:

  • Choose Neon Channel Letters if you want to evoke nostalgia, attract nighttime customers, and emphasize artistic branding. Neon offers a classic aesthetic that can make your business stand out in creative and vintage contexts.
  • Choose LED Channel Letters for their energy efficiency, longevity, and low maintenance requirements. LEDs are ideal for businesses looking for versatile, customizable signage that can easily adapt to changing messages and modern design trends.

Both options have their unique strengths, so carefully assess your brand identity, target audience, and operational needs before making a decision. If you’re still uncertain, consulting with a signage professional can provide valuable insights tailored to your specific situation.

At National Neon Signs, we specialize in both neon and LED channel letters and can help you determine the best signage solution for your business. Contact us today to discuss your needs and get started on your custom signage journey!

Read More
Choosing the Right Lighting for Channel Letter Signs
Uncategorized

Choosing the Right Lighting for Channel Letter Signs

Channel letter signs are one of the most popular sign types for a reason. These signs use bold three-dimensional letters to capture the attention of potential customers. Channel letters are highly customizable and available in a wide variety of sizes, styles, fonts, and colors to display your business’s name or logo, giving your storefront a professional look.

What’s more, illuminated channel letter signs ensure your business is highly visible, even from a distance. The right lighting plays an important role in making these signs stand out. In this post, we’re going to take a look at the different lighting options for your storefront channel letter sign.

Factors Enhancing Channel Letter Sign Visibility

Lighting Materials

Illuminated channel letter signs are lit with either LED modules or neon tubing. LEDs are the most popular choice for modern signage, however, neon lights are making a comeback. Let’s take a quick look at both options:

LED Lights

LED modules use light-emitting diodes to emit light in one specific direction, creating a bright, vivid display. LED signs are highly customizable and are available in a wide array of colors and styles. Many companies favor LEDs because they offer several advantages, including:

  • LED lights are highly durable, lasting up to 100,000 hours of use. This means your LED sign could last over a decade!
  • LED signs require little to no maintenance.
  • Most LED lights are made from shatter-proof plastic, whereas traditional neon lights are fragile and break easily.
  • LED lights are known for their energy efficiency. They create a lot of light while using very little energy, and are inexpensive to run.

Neon Lights

Traditional neon lights are made by filling a glass tube with neon or other gasses to create different colors. Today’s neon signs have added safety features and energy-saving components so they are more affordable and efficient than ever. The authentic glow of a classic neon sign is very appealing to many of today’s consumers.

Lighting Effects

Beyond the materials used to light your sign, you can use different lighting effects to customize your LED channel letter sign even further. Let’s take a look at your options:

Signs With Lighting Effects

1. Front-Lit Channel Lettering

Front-lit or face-lit signs are the most common type of channel letter signage. This type of illumination comprises individual translucent letters that are internally lit to create a bright, attention-grabbing appearance. The acrylic face of each letter, number, or character allows the light to radiate through, making it highly visible, especially during darker hours. Front-lit channel letters are easy to read and are popular because of their bold, classic design.

2. Back-Lit/Halo-Lit Channel Lettering

This type of lighting effect is known by a few names including halo-lit, back-lit, or reverse-lit channel lettering. As the name suggests, this type of signage is lit from behind, casting a radiant halo that forms around each letter making the signage appear to float against the wall. Reverse-lit channel lettering creates a unique visual effect, often exuding a luxurious, sophisticated ambiance. The soft glow of a back-lit channel letter sign might be associated with high-end products or brands.

3. Open-Face Channel Lettering

The absence of a “face” in open-face channel letter signage exposes the internal components, allowing the lighting elements (neon tubing or LEDs) to be visible. This type of signage creates a bare, industrial aesthetic that draws attention and departs from traditional channel letter designs. Open-face channel lettering is unconventional, edgy, and distinct. This type of lettering might appeal to companies and businesses who are looking to differentiate themselves from the norm.

4. Combination Channel Lettering

Combining both front-lit and back-lit lighting brings the best of both worlds to your channel letter signage. These signs allow light to shine through both the face and the back of the sign for a unique visual display that stands out both day and night. The dual lighting combination ensures that your sign will be visible in various lighting conditions. Combination channel lettering also gives you the option to choose a different color for each type of lighting, for a truly custom sign.

Your storefront signage is an essential part of your business and its overall appearance. Channel lettering offers a customizable, visually appealing display that effortlessly conveys your message. The type of lighting you choose for your channel letter sign has an impact on your brand and how your business is perceived. For all your signage needs, contact us today at National Neon.

Read More
Channel Letter Signs Budgeting and Options
Digital Signage

Cost of Channel Letter Signs

Channel letter signs are a popular choice for storefront signage, using three-dimensional letters to spell out the name of a business or other message. Channel letter signs are highly customizable and often use illumination to create a vibrant, eye-catching display. In today’s competitive market, it’s important to use every tool to help attract customers to your business. A visible, creative sign can significantly increase foot traffic to your building and has been shown to increase sales by up to 10%.

If you’re thinking of investing in a channel letter sign for your business, the first thing you might be wondering is “How much will it cost?” Of course, the answer varies widely and several factors will influence the final price for your channel letter sign, including:

Factors that influence your channel letter signs

1. Size of the Sign

One of the primary factors in determining the cost of your channel letter sign is its size. Of course, the larger the sign, the more expensive it will be as a larger sign requires more raw materials, more lighting components, more electrical wiring, and higher fabrication costs. As the length of your sign increases, so does the installation effort.

A larger, heavier sign will require more insertion points to the wall and more structural reinforcement to mount it safely. The size of a sign directly affects its visibility. Remember that a large, dynamic digital signage option is easy to see and can attract attention from a distance.

You’ll need to consider the height and depth of each letter and weigh the benefits of visibility against the cost of the initial investment.

2. Materials Used

The materials used for your channel letter sign will significantly influence the cost. Aluminum is an affordable, lightweight, yet durable choice for illuminated channel letters under two feet tall. Other material options are stainless steel or brass, which are more expensive but provide enhanced durability.

The faces of the letters are usually made from vinyl or polycarbonate. Thicker gauges of material might cost more but can add to the lifespan of your sign. Using high-quality material might cost more in the short term but reduces the need for frequent repairs and replacements.

3. Complexity of Design

Channel letter signs are highly customizable and available in a wide variety of colors, fonts, and styles. You may want to add a corporate logo or other symbol or picture to your sign. As the complexity of the design increases, so will the cost. Intricate designs may require special equipment or craftsmanship to complete. Increased labor and time spent on fabrication will naturally add to the cost of your sign.

4. Lighting Elements

You can choose whether or not to add lighting to your sign. Of course, opting for no lighting will be cheaper but an illuminated sign significantly increases its visibility at all hours of the day. Most companies opt for LED lighting due to its brightness, energy efficiency, and durability but you can also use neon to light your sign.

You can choose from a wide range of colors and lighting effects to match your business’s aesthetic and create an eye-catching display. The type of lighting you choose will impact the cost of your sign.

Add Lighting to your Sign

5. Mounting and Installation

The installation process plays a role in the final cost of your signage. Channel letter signs typically use a “raceway” — a rectangular sign mounting structure that runs behind the sign, securing its components. This type of mounting system requires fewer drill points for faster and easier installation. Another option is called a “flush mount,” where each individual letter is attached directly to the wall.

This might result in a cleaner, more sophisticated look, but will require additional materials and add to your overall costs. It’s important to consider any additional factors that could add to the complexity of installation. Installing a sign on a very tall building or uneven surface may require special equipment, and trees or other obstacles blocking access to your building can lead to additional installation expenses.

A leading sign company will help you navigate these challenges to ensure a seamless process and stunning final result.

6. Local Regulations

Depending on your location, you may need to obtain a permit to install a channel letter sign on your building, adding to your overall cost. Be sure to look into any local regulations you may require.

You can expect to budget anywhere from a few hundred dollars to several thousand dollars for your channel letter sign, depending on its size, materials, lighting, and overall complexity. A high-quality storefront sign for your business can enhance your brand’s visibility and attract customers to your store.

It’s important for you as a business owner to weigh the initial investment of your channel letter sign with the long-term benefits it might provide.

At National Neon, we take care of all your signage needs, including everything from the original concept and design process to the mounting and installation. Contact us today to get started on your channel letter sign!

Read More
Channel Letter Signage Innovations
Digital Signage

Channel Letter Signage Innovations: Neon, LED, and Beyond

Business owners are always looking for ways to attract new customers and effectively communicate their brand. Channel letter storefront signage is one of the most impactful ways to achieve these goals. Channel letter signs have remained a staple for businesses and major corporations for many years, and for good reason. These signs are both functional and visually appealing, making a bold statement to increase foot traffic to your business.

From traditional methods of crafting letters by hand, to the advent of LED illumination, today’s technological advancements make channel letter signs more eye-catching than ever. Let’s take a look at the innovation of modern channel letter signage: from neon to LED and beyond.

What are Channel Letters?

A channel letter sign is created by adding depth to letters, numbers, or characters for a 3-dimensional look. These signs are typically made using aluminum or plastic material. Channel letter signs are highly flexible and are available in a wide variety of fonts, sizes, and colors. Illumination and different lighting options add visual effects and enhance the visibility of channel letter storefront signage.

Channel Letters

What are the Lighting Options for Channel Letter Signs?

Illuminated signs can provide visibility to your business 24/7 to attract consumers at all hours of the day. Most channel letter signs are lit with either LEDs (light-emitting diodes) or neon. Let’s take a closer look at each option:

LED Lights

The introduction of LED technology revolutionized the signage industry.  Most modern channel letters are illuminated with LEDs. There are several advantages LEDs have over neon, including:

  • Energy EfficiencyLED signs are known for their high efficiency, saving costs on monthly energy bills.
  • Longer Lifespan – LED signs are very durable and can last up to a decade or more.  Some LED lights last up to 100,000 hours!
  • Versatility – LED modules are highly customizable, and are available in various colors, sizes, brightness levels, and even color-changing effects.
  • Low Maintenance – LED channel letter signage requires little to no maintenance.  
  • Brightness – LEDs have a cool, bright aesthetic that can be seen from a long distance.

LED Lights

Neon Lights

In the early days of illuminated signage, neon signs dominated the industry. Traditional neon signs are made by filling glass tubes with various gasses to achieve different colors. With the advance of new technology and innovation, the popularity of neon lights began to decrease over time. However, they are making a comeback and many consumers enjoy the nostalgic glow of a classic neon sign. Today’s contemporary neon signs are different from those of several decades ago and it’s important to distinguish between traditional neon lights and newer alternatives. Modern signs offer many advantages over those of yesteryear, including:

  • More Energy Efficient – Modern neon lights are designed with energy-saving components.
  • Increased Safety – Traditional neon lights are very fragile and can be broken easily. Today’s neon signs are made from flexible silicone tubes instead of glass to prevent damage and breakage. One major safety concern in some types of neon lights is the presence of harmful substances, including mercury. Mercury is a toxic substance that can harm human health if mishandled. Today’s modern neon lights are free from harmful substances.
  • Affordability – Thanks to new design materials and technological advancements, contemporary neon signs are more affordable than ever.

Neon Lights

What are Some Other Future Trends for Channel Letter Signage?

The signage industry is continuing to evolve. Here are some trends we’re starting to see:

  • Solar Power – Using solar panels to power signage reduces energy costs and environmental impact.
  • Sustainable Materials – There is a growing demand among consumers for sustainable materials in signage construction.
  • Dynamic Lighting – Using programmable lighting effects creates a dynamic and engaging display.
  • Reverse Channel Letter – Reverse channel letters, or halo-lit channel letters, use spacers to raise the letters from the wall, allowing the lighting to project onto the building’s surface, creating a distinctive glow.

Future Trends in Channel Letter Signage

A bold, sophisticated channel letter sign is one of the easiest ways to capture the attention of your potential customers. Every lighted letter can be customized to represent your brand. Our team at National Neon handles all aspects of your signage project, from concept and design to installation. Contact us today!

Read More
Advancements in Retro Neon Signs
Digital Signage

Retro Neon Signs: Nostalgia Meets Contemporary Design

Neon signs have been used for over a century. These bright, eye-catching displays have become an iconic symbol for bustling cityscapes, the fun and frivolity of entertainment, and the possibilities of the electronic age. Decades ago, there was nothing more modern than neon.

Today, there are other options for storefront signage, the forerunner being LED or light-emitting diodes. LED signs have many advantages, including durability, energy efficiency, and versatility. However, there’s no denying the vintage charm of a neon sign, and many consumers are appealed by their warm, authentic glow.

Retro neon signs are making a comeback. In this post, we will talk about the history of neon signs compared to today’s displays, where nostalgia meets contemporary design.

What is a neon sign?

Neon signs are electric signs made of long gas-discharge tubes. The sealed glass tubes have a metal electrode at each end, filled with several gasses, including its namesake neon. Neon is a noble gas that emits an orange glow when electricity is added. Other gasses and chemicals can be added to produce a variety of different colours. The tubes can be bent and manipulated to form letters, shapes, and custom designs.

Quick repair neon sign

When were neon lights the most popular?

The first neon signage made its debut in December 1910. Sometimes dubbed “liquid fire,” these dramatic, glowing signs hit their peak popularity from the 1920s to 1960s. Neon signs remained popular over several decades, and they were used for advertising, nightclubs, roadhouses, and storefronts. By the 1960s, the widespread use of neon signs began to decline as newer, more efficient technologies became available, mainly fluorescent and LED lighting

Neon’s popularity resurged in the 1980s – a decade known for its extreme fashions, iconic trends, and bright colours.

Today, consumers are rediscovering the classic allure of the retro neon sign. It’s safe to say that neon is making a serious comeback in our modern 21st century.

Why are neon signs regaining popularity?

Many consumers are attracted to a classic neon sign’s authentic glow and buzz. A nostalgic yearning for yesteryear has recently brought about a resurgence of interest in neon signs. People want to capture the essence of a vintage, retro era and are recognizing its historical significance.

Today’s sea of digital LED displays can be overwhelming and overstimulating, whereas a neon sign stands out as warm and inviting, bringing us back to a simpler time. Their eye-catching, photogenic quality makes them popular on social media, allowing users to capture their retro charm in the modern age.

Pepsi cola neon sign

How do today’s neon signs differ from the past?

What makes today’s contemporary neon signs different from several decades ago?  Beyond their visual appeal, here are a few reasons neon is making a comeback:

  • Energy Efficiency – Modern neon lights are designed with energy-saving components, meaning they are more energy-efficient and eco-friendly. Contemporary neon signs are relatively inexpensive to run, helping save money on monthly utility bills while offering traditional neon’s vibrant glow.
  • Affordability – Modern neon signs are much more affordable thanks to new design materials, like LED neon flex. Technological advancements have revolutionized the neon sign manufacturing process, reducing production costs and making custom designs more accessible.
  • Safety – Today’s neon lights have protective features to prevent damage and breakage. Some modern LED neon signs are made from flexible silicone or acrylic tubes instead of glass so they won’t break, are free from harmful substances, and are not hot to the touch.
  • Maintenance – Some maintenance is needed to keep your neon sign looking its best, including regular cleaning. Since contemporary neon signs are less likely to crack or break, you’ll not likely need to hire a professional for costly repairs and maintenance.
  • Versatility – Modern neon lights offer a wide range of colours and design options, making them a versatile lighting solution.

Modern Neon Signs

The retro charm of an illuminated neon sign is very appealing to many consumers, and neon continues to stand the test of time. Today, many technological advancements allow us to feel the nostalgic pull of traditional neon with a contemporary twist. If you’re interested in a neon sign for your business or all your storefront signage needs, contact us today at National Neon!

Read More
Custom Neon Signs for Your Business
Digital Signage

Custom Neon Signs: Adding a Personal Touch to Your Business

Neon signs are a great way to add a unique and personal touch to your business. Custom-made neon signs can be a powerful marketing tool, offering a unique combination of decor and function. The warm, authentic glow appeals to many of today’s consumers, who yearn for the nostalgic feel of a classic neon sign. These eye-catching illuminated signs are perfect for grabbing the attention of potential customers and standing out from the competition.

In this post, we will learn more about custom neon signs and how they add a personal touch to your business.

What is a neon sign?

Traditional neon signs are made of sealed glass tubes filled with neon and other gasses. The tubes are bent and twisted to form letters or a design. When electricity is added, the neon emits light, causing the sign to glow. By adding different combinations of gasses, various colours can be produced. Today’s neon signs might be made from alternative materials such as flexible plastic, acrylic, or silicone. LED neon (or faux-neon) can closely mimic the appearance of glass neon.

Custom Neon Signs

How will a custom neon sign benefit my business?

Custom neon signs offer endless possibilities. They can be used in various business areas, from digital signage to office inspiration or as unique decor items. A custom business neon sign makes a bold statement and leaves a memorable first impression on potential customers.

Illuminated and Non-Illuminated Channel letters are also excellent options if you’re looking for modern alternatives. These signs provide greater versatility in design and are perfect for exterior and interior signage. Whether you choose the vibrant glow of neon or the sleek, high-visibility look of channel letters, both options effectively enhance your brand’s presence.

Benefits of Custom Neon Signs for Businesses

Here are a few more ways a custom neon sign can benefit your business:

  • Brand Identity – A unique neon sign displaying your business name or custom logo can attract attention and establish brand identity.
  • Durability – Modern neon signs are made with durable materials that ensure longevity. They are more energy-efficient than traditional neon, offering a sustainable option while saving you money.
  • Makes a Statement – As we’ve mentioned, the retro charm of a neon sign is appealing to many customers. Neon signs are attractive, vibrant, and inviting, which makes them perfect for businesses looking to make a statement.
  • Versatility – You can choose from various colours, shapes, and sizes to suit your business’s needs when creating your sign. You can choose from different fonts and designs. The final result is a bright, vibrant, unique display.
  • Affordability – Thanks to new design materials and technological advancements that have revolutionized the neon sign manufacturing process, contemporary neon signs are more accessible and more affordable than ever.
  • Low Maintenance – Neon signs require a bit of maintenance. Regular dusting and cleaning will ensure your sign continues to look its best. Modern neon signs are less likely to crack or break and require less maintenance than traditional glass.

Is a custom neon sign suitable for my business?

A custom neon sign can add a personal touch to nearly any business. Here are just a few examples:

  • Restaurants and Cafés – Neon signs create a cozy, inviting atmosphere that can attract customers to your restaurant or coffee shop.
  • Bars and Nightclubs – Classic neon signs are an iconic symbol of the fun and frivolity of entertainment. Enhance the ambiance of your bar, nightclub, or roadhouse with a striking neon sign.
  • Office Spaces – A custom neon sign adds a personal touch to your office or workspace. An inspirational quote or sign that promotes your company’s value or mission can be appreciated by both employees and customers.
  • Retail Stores – A memorable neon sign promoting sales, promotions, or new arrivals can draw attention to your store, attracting new customers and increasing foot traffic into your business.
  • Hotels – Neon signs for hotel exteriors can enhance their appeal, creating an inviting atmosphere for guests. Custom neon signs can also be used in various areas of a hotel, such as the lobby, bar, restaurant, or wayfinding signs, providing both function and a memorable experience for visitors.
  • Game Room – Neon signs for game rooms, arcades, or recreational areas can enhance the visual appeal and atmosphere of the space, contributing to an energized environment and experience.

These are just a few examples where a custom sign can add a personal touch to your business, but this is by no means an extensive list.  

Neon signs are here to stay. Contacting a reputable signage company can help you design a custom sign for your business. Get in touch with us today at National Neon and we can make your vision a reality!

Read More
Neon Signs vs. LED Signs
Digital Signage

Neon Signs vs. LED Signs: Choosing the Right Illumination for Your Message

Your business needs a sign to get the attention of potential customers. An illuminated storefront sign is attractive and enhances the visibility of your business. Two leading options in the signage industry are neon and LED. What’s the difference? Which should you choose for your brand? In this post, we’re going to discuss each option so you can choose the right illumination for your message.

Neon Signs

Neon lights have been used for over a century in storefront signage, advertising, and eye-catching displays. Neon signs are named because they use neon gas in a glass tube. When electricity is added, the neon produces a bright, glowing light. Colours are created by adding different elements to the neon gas, which produce different colours when they are ionized. Neon signs can be customized to form shapes, letters, or designs to promote a particular business or product.

Neon Signs

LED

LED signs have become extremely popular. LED displays use light-emitting diodes to create a vivid display. LEDs emit light in a specific direction and come in a wide variety of colours. LED signs can be customized and made digital. There’s no doubt that LED signage is the way of the future.

LED Signs

Which type of sign is better?

Now that we know the difference between neon and LED signs, let’s take a look at the benefits of each:

Initial Cost 

LED signs tend to cost about 10% less than neon lighting. Depending on the size and style of your sign, prices may vary.

Energy Efficiency

LED lights are known for their energy efficiency. Large neon displays can require up to 15,000 volts to run, whereas LED signs only need 24 volts. LED lights are sustainable and can save you money on energy bills in the long run.

Longevity

LED lights are extremely durable, some lasting up to 100,000 hours! This means your LED sign could last over a decade. Traditional neon lights have a life expectancy of about 10,000 hours.

Comparison of Neon and LED Signs

Maintenance Requirements

LED signs require little to no maintenance. Neon signs do require a bit of maintenance, such as checking for cracks and leaks in the tubings and cleaning out any accumulated dust and debris. Neon signs have a higher chance of breaking than LEDs and professional replacements can be costly. Neon signs can withstand cold weather, however, cold conditions may make the glass tubing more brittle and prone to damage, and neon lights should not be exposed to extreme temperature changes.

Customization

Both neon and LED signs can be customized to suit your business. However, LED signs offer the versatility of digitalization, where you can engage your customers, update your message, and add colourful images and videos to your signage. A digital sign allows you to keep your message current and continue to attract new customers.

Aesthetics

Of course, you want your sign to look good. Traditional neon lights give off a warm, vibrant glow, offering a nostalgic quality that appeals to many consumers. For businesses seeking that vintage charm, neon signs may be the perfect choice. On the other hand, Illuminated and Non-Illuminated Channel letters offer a modern alternative, providing more flexibility in design.

LEDs, which are commonly used in illuminated channel letters, have a cooler, brighter aesthetic and can be seen from a long distance, making them perfect for high-visibility locations. They also offer a wider range of colors, shapes, and sizes, giving you greater versatility in how you showcase your brand. Whether you prefer the classic feel of neon or the dynamic look of LED channel letters, each option can be tailored to meet your specific needs and attract customers effectively.

Sound

LED signs have no sound, whereas neon produces a constant low buzz. Some customers may appreciate the quiet of an LED sign whereas others are appealed by the nostalgic buzz of a neon sign.

Safety

LED signs are shatter-resistant and heat proof, whereas neon has breakable glass tubing and is hot to the touch. Today’s neon lights typically have protective features to prevent breakage.

Portability

LED signs are lightweight and are easy to transport and install. On the other hand, neon signs are heavy and prone to damage during shipping. You may need a specialist to mount your neon sign.

 

The choice between a neon sign vs. an LED sign for your business depends on your unique needs and personal preferences. There’s no doubt that LED signage offers several advantages over neon, including versatility, durability, and energy efficiency. LED lighting is suitable for many applications, including outdoor signage and indoor decorative lighting. However, the nostalgic, retro charm of a classic neon sign can’t be denied. Neon is still appealing to many consumers.  

The right choice will depend on the specific needs of your business. Whichever type of sign you choose, choosing a reputable sign company can deliver your message. Contact us today at National Neon Signs!

Read More
Successful Storefront Sign Makeovers
Storefront Signage

Case Study: Successful Storefront Sign Makeovers

Does your business need a makeover? Consumers are constantly evolving and your storefront should appropriately represent your brand in a way that appeals to today’s customers. One of the most effective ways to achieve this is through revamping your storefront signage.

Your storefront sign might be the first thing a potential customer sees when they approach your business. You don’t want their first impression to be an obsolete, outdated sign. Today we’re going to discuss some inspiring case studies of businesses that benefited from a new storefront sign.

*Some names and details have been altered.

Case 1 – Wildflower Day Spa – Getting Noticed in an Inconspicuous Location

The Wildflower Day Spa is located at the back of a retail mall in a popular tourist destination. In this case study, the owner found it challenging to promote the spa, as it was practically out of sight in a concealed corner of the mall. “The majority of visiting tourists have no idea that the spa exists. They’ve never heard of it,” says owner Glenda Matthews.

To overcome this visibility issue, Glenda decided to invest in digital LED signs in Canada to draw attention to the spa. The vibrant, eye-catching displays were strategically placed throughout the mall and at key locations to guide potential clients to the spa. This solution significantly improved foot traffic, ensuring that more visitors became aware of the spa’s offerings and location.

Matthews decided to invest in new digital signage in a higher-traffic area of the mall, promoting the Wildflower Day Spa and highlighting its services. Since the digital sign is customizable, Matthews can change the content, advertising certain products on sale or current specials. “As people are doing their shopping, they can look up and see a sign for a beautiful day spa,” Matthews says, adding that business has had a “noticeable uptick” since the new display was installed.

Wildflower Day Spa

Case 2 – Blaze’s BBQ – Accentuating a New Theme

The restaurant Blaze’s BBQ changed ownership and underwent a complete refurbishment, including a new sports theme for the interior. The new owner wanted to draw attention to the restaurant on the exterior to guide guests into the establishment.

A goal was to build brand awareness throughout the community and by using new signage to communicate a distinct fun sports theme, so guests would know what to expect. To make a grand impression, owner Paul Campbell decided to go with an illuminated, exposed LED bulb sign with a sports-themed design. “The dramatic new sign really makes a statement,” says Campbell, “it really draws people into the restaurant. They love the new logo.  It looks fantastic.”

BBQ Storefront Signs

Case 3 – Savannah Print Company – Updating Storefront Signage

Savannah Print Company is a small business that provides printing services including pamphlets, business cards, posters, and flyers. The company hadn’t done any updates to its storefront for over a decade and was struggling to get noticed by large retailers and the general public.

They decided to rebrand their image and enhance the visibility of their exterior signage so that it could be seen even during after-hours. “We wanted to upgrade our look and wanted to use different materials in our signage,” says a representative of the company. “The original sign was faded and dull. Working with a Vancouver sign company, we were able to create a vibrant and eye-catching sign that stands out both day and night.”

Savannah Print Company Storefront Signs

It needed a brighter, more updated presence, a whole new revamp.” Savannah Print Company chose to update its logo to a more modernized version of the previous one, utilizing vinyl lettering and adding illumination to its storefront signage. “The new sign really captures the attention of the customers. It delivers a lot of visual impact.”

If your business’s exterior is outdated and no longer resonates with current consumers, it’s probably time for a makeover. Updating your storefront signage is all about embracing change while staying true to your business’s core values so you can connect to today’s customers. By partnering with a reputable sign company in Calgary, you can revitalize your brand’s image with fresh, modern signage that attracts attention and aligns with your business’s mission and identity.

A potential makeover is exciting but also nerve-wracking! From digital signage to illumination, whatever your storefront signage needs, we can make your business stand out. Contact us today at National Neon Signs.

Read More
Eco-Friendly Options for Storefronts
Storefront Signage

Sustainable Signage: Eco-Friendly Options for Storefronts

In today’s environmentally conscious world, businesses are turning to sustainable practices more than ever. One impactful area where sustainability can be embraced is through signage. By choosing sustainable storefront signage, businesses can actively contribute to environmental stewardship, enhancing their brand reputation and attracting eco-conscious customers.

At National Neon Signs, we understand the importance of integrating sustainability into every aspect of your business, including your storefront signage. Today, we will discuss eco-friendly options for signage that meet your business needs and contribute positively to the planet. Let’s discover how to make a lasting impression while minimizing environmental impact. 

Eco-Friendly Materials for Sustainable Signage

Choosing the right materials is crucial for creating sustainable signage that aligns with environmental values and enhances longevity. Luckily, there are eco-friendly options tailored to meet the needs of businesses in Calgary, Edmonton, Toronto, and Vancouver.

  • Recycled Materials: Utilizing materials such as recycled plastic, aluminum, or glass reduces waste and minimizes the environmental impact of signage production. These materials retain durability and visual appeal while promoting a circular economy.
  • Sustainable Wood and Bamboo: Opt for signage made from responsibly sourced wood or bamboo, renewable materials that offer natural aesthetics and strength. These options support forest stewardship and biodiversity conservation efforts.
  • Non-Toxic and Low-VOC Paints: Choose paints and finishes low in volatile organic compounds (VOCs) to improve indoor air quality and reduce harmful emissions. These paints are ideal for interior signage and contribute to healthier work environments.
  • Biodegradable and Recyclable Options: Explore biodegradable signage materials that break down naturally at the end of their lifecycle, reducing landfill waste. Additionally, prioritize easily recyclable materials to facilitate sustainable disposal and reuse.
  • Energy-Efficient Components: Incorporate energy-efficient lighting solutions like LEDs, which consume less electricity and have a longer lifespan than traditional lighting options. LED signage not only reduces energy costs but also minimizes environmental impact.Sustainable Signage

Energy-Efficient Signage Solutions

Energy efficiency is crucial in modern signage design, offering both environmental benefits and cost savings. These are some great options for sustainable signs that use less energy:

  • LED Lighting: Choosing the right materials is crucial for creating sustainable signage that aligns with environmental values and enhances longevity, including digital LED signs. Luckily, there are eco-friendly options tailored to meet your business needs.
  • Solar-Powered Signage: Utilizing solar power for signage is an excellent choice for locations with ample sunlight exposure. Solar-powered signs harness renewable energy to illuminate signage during the day and night, reducing dependency on grid electricity and further lowering carbon footprint.
  • Motion-Activated Lighting: Incorporating motion sensors into signage lighting systems ensures lights are activated only when needed, reducing unnecessary energy consumption. This smart lighting solution enhances energy efficiency, security, and visibility in high-traffic areas.
  • Programmable LED Displays: These allow businesses to showcase dynamic content and messages with minimal energy usage. These displays use energy-efficient LED technology and can be programmed to adjust brightness levels based on ambient light conditions, further optimizing energy efficiency.
  • Energy Monitoring and Management: Implementing energy monitoring systems for signage allows businesses to track and manage energy usage effectively. Companies can maximize energy savings without compromising signage visibility by identifying energy-intensive periods and optimizing operational schedules for their digital signs.Energy-Efficient Signage Solutions

Designing Eco-Friendly Signage

Design plays a crucial role in maximizing the sustainability of signage while ensuring it effectively communicates your brand message. By prioritizing eco-friendly design principles, you can enhance both aesthetics and environmental responsibility with vinyl lettering.

  • Optimizing Materials and Size: Minimize material waste by designing signage using eco-friendly materials efficiently. Consider the size and shape of signage to reduce material consumption while maintaining visibility and impact.
  • Durability and Longevity: Choose durable materials and finishes that withstand weather conditions and minimize the need for frequent replacements. This reduces maintenance costs and extends the lifespan of signage, promoting sustainability.
  • Energy-Efficient Lighting Solutions: Incorporate energy-saving LED lighting and programmable displays to reduce electricity consumption and enhance visibility, especially during evening hours. Utilize motion sensors or timers to optimize energy use.
  • Biodegradable and Reusable Elements: Where possible, integrate biodegradable components into signage design, ensuring they can be easily recycled or composted at the end of their lifecycle. Explore reusable signage options that can be updated without replacing the entire sign.
  • Natural and Non-Toxic Finishes: Use paints and coatings that are low in volatile organic compounds (VOCs) and free from harmful chemicals. Opt for natural finishes that enhance the aesthetics of signage while minimizing environmental impact.
  • Integration of Sustainable Practices: Incorporate sustainable design principles such as modular design, which allows for easy disassembly and reconfiguration. Design signage to promote efficient installation processes that minimize disruption and waste.

By opting for eco-friendly materials, energy-efficient lighting, and thoughtful design principles, businesses cannot only enhance their brand image but also inspire others to prioritize environmental responsibility. Your choice of sustainable signage can lead the way, minimizing operational costs, enhancing durability, and aligning with consumer expectations for companies to act responsibly.

As you explore the possibilities of sustainable signage, consider the confidence and reassurance that comes with partnering with National Neon Signs. Together, we can bring your eco-friendly vision to life, creating signage solutions that stand the test of time and contribute positively to our planet. Contact us today!

Read More