pylon signs
Storefront Signage

Stand Tall and Stand Out: The Benefits of Pylon Signs for Your Business in Canada

Offering tremendous creative possibilities, a good pylon sign can lead to more customers and higher sales.

The right pylon sign can amplify your business’s message and increase its daily visibility. A pylon sign is a tall outdoor sign that’s held up by two poles or another solid structure. There are several options on the market for businesses in strip malls, business parks, and industrial areas. A large sign can work well in many locations. 

The perfect design attracts the attention of customers. Additionally, pylon signage makes you stand out in high-traffic areas compared to competing businesses. Consider adding one to your next advertising project. 

Do you need a new way to advertise? Let a pylon sign help you reach the height of your success today.

What Are the Benefits of Pylon Signs for Canadian Businesses?

Pylon signs provide your customers with valuable information about your business and are one of the most effective advertising methods on the market. What makes them so great? It’s time to find out. 

Increases Visibility

The most obvious benefit of pylon signs is how much visibility they give your business. Regardless of height, these signs are easy to spot from any distance. Some signs light up at night for people to see from the roadside without getting out of their vehicles. A pylon sign is especially helpful when your storefront is not visible to those passing by. 

Customization Options

Several types of pylon signs are available, and you can customize yours to suit your business. They give you the gift of choice. There are various sizes, colours, and fonts to choose from. One of the biggest advantages of pylon signs is their size, so using creative graphics that don’t take away from your business’s message is essential. Luckily, these signs are easy to change and update. 

Low Maintenance

Another great feature of pylon signs is they’re easy to maintain. The majority of pylon signs use inserts, and all you need to do is change the insert when you want to update the information on your sign. The customization makes it easy to advertise store promotions and new product lines. Digital LED signs are another option. 

Affordability

Using pylon signs to advertise your business is cost-effective and requires little maintenance. Additionally, such signs are cheaper than billboards, but still convey your message. If you’re looking to save money while attracting more customers, a pylon sign is the type of sign you want to order. 

Good Looks

Incorporating pylon signs with attractive designs into your marketing plan can set you apart from the competition. It can bring customers into your store and make a difference in sales. Being able to change your sign quickly allows you to showcase new products and services as they become available. In turn, you can expand your customer base. 

No matter the location of your building, pylon signs can have a huge impact on your business. You can customize them to suit your needs and requirements. Contact National Neon to learn more about the benefits of pylon signs.

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effective storefront signage
Storefront Signage

Creating a Lasting First Impression: The Art of Effective Storefront Signage

A well-designed storefront sign is your first impression on the world around you.

A business needs impactful storefront signs to market itself. Effective signage amplifies a brand and attracts a customer base. Businesses often underestimate the art of storefront signage. 

Having a large storefront sign that attracts the attention of those passing by can increase sales. Additionally, signage can make you stand out and not get lost in the hustle and bustle of the street.

Are you ready to create a lasting first impression? Here’s how effective storefront signage can help.

How Does Effective Storefront Signage Create a Lasting First Impression?

There are several benefits to having amazing signage outside your store. Each part of the sign contributes to your business’s sales, from the colours and graphics, right down to the style of the letters. Here are some of the ways signs can help your store succeed.

Better Visibility

The design of the sign on the front of your store has an impact. Factors like size and location can bring in more customers because it becomes easier for them to see what you offer. Making people aware of your presence is essential for those with storefronts. Many options are available, so get creative with your lettering and the areas where you put your signs. 

Brand Consistency

A good sign uses your company’s colours, font, and imagery, such as logos, to enhance your business’s branding. Not only does branding make you more memorable to your customers, but it also creates a cohesive image for your company. Customers understanding your brand can increase sales and encourage them to return when you put new products on the market.

Messaging

Placing signs that advertise promotions and discounts will bring customers into your store. Large discounts and limited time offers can encourage people to visit your store to see what’s on sale. More traffic translates to higher sales, and limited time offers enable customers to shop and save money. It’s a great way to showcase your products and services and get returning customers.

Attracting Attention

Creative and innovative signs attract customers. Using vibrant colours, various shapes and recognizable images can bring customers into your store. Wayfinding signs at intersections or on nearby streets are a great way to direct customers to your business and increase visibility – just remember to follow your city’s regulations. Using lights and moving objects can help your signs stand out.

Announcements

Proper signage can showcase important announcements. You can use signs to announce a grand opening, or management changes, or to advertise the launch of a new product line. These changes can affect your customers. Those who had a negative experience may return if they notice a change in management. New products can also attract new customers. 

Are you ready to upgrade your storefront signage? Consider hiring a professional with a large selection of high quality materials to choose from. The increase in sales makes new signage well worth the investment. Contact National Neon for a quote today.

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