Noah Sander, Author At National Neon Signs

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Digital Signage

What is the Future of Digital Signage?

It’s time to look beyond the screen on the wall! Getting digital signage in Canada is now one of the smartest ways for businesses to communicate, engage, and adapt in a fast-changing world. That’s why business owners across the country are asking: what is the future of digital signage, and is it worth investing in now?

At National Neon Signs, we’ve watched digital signage evolve from static displays into dynamic, data-driven platforms. Today, we’ll explore the trends shaping its future and how your business can prepare to reap the benefits.

Trends Driving the Future of Digital Signage

Digital signage has been around for years, but the next generation is about smarter, more interactive experiences. The biggest shifts underway include:

Smarter Content Delivery: AI-driven systems tailor messages to customer profiles, weather, or even the time of day. For example, menu boards may update automatically at lunchtime.

Interactivity: Touchscreens, QR codes and mobile integration are transforming how we use digital signs. Now they don’t just promote a message—they act as two-way communication tools.

Cloud-Based Control: Cloud platforms make it easy for businesses with multiple locations to update content in real time. It doesn’t matter if you’re managing one screen or one hundred.

Integration with IoT: Sensors and live data feeds allow signs to display real-time updates such as transit schedules, inventory levels, or event notices.

Still relying on static posters? If so, you could be missing out on opportunities to engage customers. At National Neon Signs, we help businesses modernize with scalable, cloud-based systems that keep them ahead of the curve.

How Technology is Enhancing Digital Signs

While new software is taking over the industry, hardware is also advancing quickly. Here’s what’s new:

LED Advancements: Because LEDS in digital signage are becoming brighter, displays are lasting longer and are more energy efficient than ever.

4K & 8K Displays: Ultra high-resolution displays are displaying clear images that capture the attention of anyone passing by.

AR & VR Integration: Augmented and virtual reality are letting brands create a more immersive customer experience as time passes.

Sustainability: Eco-friendly materials and lower power consumption are letting signs become greener and more cost-effective than before.

Besides looking impressive, these signs also deliver lasting value. Businesses that adopt new techniques tend to have longer-lasting signage that runs more efficiently and delivers a higher return on investment.

Benefits That New Digital Signs Can Offer a Business

Choosing digital signage has offered many benefits in the past, but there will be even more in the future. You get the following advantages of digital signage to your business:

More Personalized Engagement: When you add dynamic content to a digital sign, your message will better resonate with your target audience.

Better Customer Experience: Between wayfinding in hospitals and live promotions in retail, digital signs are the perfect combination of convenience and clarity.

Operational Efficiency: Multi-location businesses are the best way to push updates while cutting back on printing, shipping or installation costs.

Long-Term Savings: While the upfront investment might be higher, digital signage is an effective way to save money over time.

Many of our Canadian clients who grew tired of reprinting menus and posters now see digital signage as essential. The shift is no longer “Is it worth it?” but “Why didn’t we do this sooner?”

The Future is Bright for Digital Signage

What is the future of digital signage? With time, it’s become smarter, more interactive and more cost-effective than others. AI personalization, cloud-based control and eco-friendly designs are giving businesses years of benefits. At National Neon Signs, as the leading digital signage company in Canada, we help Canadian businesses unlock the future of digital signage through professional, durable solutions built for growth.

Ready to embrace the future of digital signage? Contact us to schedule a consultation and to get a custom quote!

Uncategorized

Who Needs Digital Signage?

Digital signage is a powerful tool for businesses to connect with their customers. High-quality, eye-catching displays capture and hold consumers’ attention better than traditional static signs. Dynamic, interactive content allows you to deliver messages in real time, engaging audiences better than ever and enhancing the overall customer experience.

At National Neon Signs, we work with companies of all sizes who want signage that does more than look good—it communicates, informs, and drives action. In this post, let’s explore exactly who needs and why digital signage is a smart investment.

Who needs digital signage?

The short answer: almost every business or organization that interacts with people in a physical space can benefit from digital signage. Digital signage goes beyond advertising—it helps with branding, communication, and even operations.

Here are some industries where digital signage makes a real difference:

Retail: Retail stores can use digital signage to display dynamic promotions, seasonal products, discounts, or special offers. Interactive kiosks help customers locate products, view product information, join a loyalty program, or reduce perceived wait times.
Healthcare: Digital signage can help guide patients and visitors through complex hospital or clinic layouts, broadcast important updates or safety procedures and display wait times or appointment schedules, streamlining communication with patients and staff.
Restaurants and Food Service: Digital menu boards allow restaurant owners to update their menu, including prices, daily specials, and other promotions, instantly. High-quality images or videos of food can increase sales. Digital signage helps to manage queues, display order status, or show nutritional information.
Education (Schools and Universities): Digital signage can be used to broadcast important announcements for staff and students, including campus news, event schedules, emergency alerts, or to provide wayfinding assistance. In the classroom, interactive displays create a more engaging learning environment.
Corporate Offices: Corporations can use digital signs to share internal announcements, such as company news, important alerts, and key performance indicators (KPIs). Signage can recognize employee achievements, celebrate milestones, and promote brand messaging.
Transportation: Transportation hubs like airports, train stations, or bus stops can use digital signage for real-time updates. Displays might include arrival and departure times, delays, or other important safety information. Interactive maps and directions help travelers navigate complex, busy terminals.
Entertainment Venues: Entertainment venues such as stadiums, cinemas, festivals, or galleries can benefit from digital signage to effectively advertise their offerings. Signage can provide up-to-date information about upcoming movies, shows, or events. Captivating visual experiences give customers interactive experiences while driving up excitement and creating brand awareness. Digital signage can also inform customers about emergency information, safety measures, or wayfinding strategies.

If your business still relies on static posters or printed menus, you may be missing opportunities. At National Neon Signs, as the most trusted sign maker in Canada, we help companies modernize with scalable, cloud-based signage solutions that grow with their needs.

Do small businesses and organizations need digital signage?

Yes! Digital signage is not just for large companies and corporations. Small businesses also benefit from digital signage as it enhances their brand’s appeal and engages customers more effectively. A creative, dynamic digital sign is an accessible and increasingly affordable investment for small businesses and organizations in various sectors.

Here’s how a digital sign can help your small business:

Increased Visibility: Dynamic digital displays grab attention and build brand awareness.
Boosted Sales: Digital signage can influence customer behaviour by highlighting special offers or showcasing specific products.
Greater Flexibility and Communication: Content on digital screens can be changed instantly to update specials, event information, or other real-time messages, allowing for immediate communication with customers and reduced material costs on reprinting static signs.
Professional Image: Implementing digital signage creates a modern, professional image. Visually appealing content captures consumer attention and creates an overall engaging experience.

Many of our clients started with just a single digital display. Once they saw the impact on customer engagement and sales, they expanded their systems to cover more areas of their business.

Is digital signage right for you?

The truth is, almost any business can benefit from digital signage. Whether you’re a small café, a university campus, or a busy transportation hub, the ability to share dynamic, real-time messages is a game-changer.

We’ve touched on just a few industries in this post, but the truth is, nearly every business can benefit from digital signage. For more information, contact us today at National Neon.

Digital Signage, LED Signs

How Much Does a Digital Logo Cost?

The logo is the face of any business! Customers see it everywhere, including signage, websites, social media, and marketing materials. However, in today’s fast-paced world, going digital is your best option. So, how much does a digital logo cost?

The price can range from a couple of hundred to a few thousand dollars. Design complexity, usage needs, and whether it’s part of a larger signage package make a difference. Let’s discuss what impacts pricing and why a professional logo maker matters.

Factors That Affect Digital Logo Prices

Everyone’s logo is different. A simple text-based logo might take just a few hours, while a detailed or animated design can take days. Factors like usage on digital platforms or storefront signage also impact the time and cost.:

Design Complexity: Intricate graphics, colours, and typography require additional time and expertise.

Type of Logo: Are you looking for a simple static logo, an animated version for digital media, or one designed with LED and digital signage in mind?

Usage Needs: A logo created for a website has different requirements than one that needs to be scaled to fit billboards, vehicles, and digital displays.

Designer or Agency Expertise: Freelancers might charge less, but experienced branding agencies charge additional fees for strategy, revisions, and expertise.

File Types & Versatility: A strong package includes multiple formats (PNG, SVG, EPS, etc.) so your logo is ready for print, digital, and signage use.

Logos are as unique as your business and the services you offer. Expect to pay more for personalization and customization options.

Typical Price Ranges for Digital Logos

Now for the hard part: the numbers. Costs widely vary. However, this is a general idea of what you can expect:

Basic Digital Logo ($200-$500)

Startups and small businesses are just starting out. Because of this, their budgets are a bit lower. Logos are often text-driven or simple graphic marks. Limited revisions and fewer file types are available for this option.

Standard Business Logo Package ($500-$2,000)

More established businesses can extend their budget a bit more. These logos are often created by professional designers, include multiple revisions, and come in several file formats. They are designed to be used across digital and print platforms.

Advanced or Animated Logos ($2,000-$5,000)

Businesses that want an animated logo for videos, signage integration, or a complete branding package fit into this category. Such projects involve more strategy, detailed graphics, and motion design.

Depending on the signage provider, you might be able to bundle logo design with digital signage projects. This can save you money without losing consistency across branding materials.

Value of Investing in a Digital Logo

The thought of spending thousands on a logo probably seems pretty out there, but it can be worth it. Why? A well-designed logo can last for several years and pay you back in customer recognition and trust, and look great on digital signage.

Here are some of the reasons to invest in a quality digital logo:

Brand Recognition: A great-looking logo helps customers recognize your business.

Versatility: A digital logo has multiple applications. Use it to access your website, social media, business cards, signage, and advertising campaigns.

Longevity: Refreshing your branding occasionally is normal. However, a strong logo can serve you for 7-10 years or more.

Professional Impact: Customers associate the quality of your logo with the quality of your business.

Of course, a quality logo has to look nice. However, it also builds credibility and creates a lasting first impression.

Ways to Make the Most of Your Digital Logo Investment

Want to maximize your investment? These are some of the best practices to follow:

Hire professionals with experience in branding and signage, not just graphic design alone
Request multiple file types (PNG, SVG, EPS, JPEG) so your logo is ready for digital and print
Ask for logo variations like full-colour, black-and-white, and simplified versions for small displays
Ensure your logo will work on both mobile screens and large-format signs
Consider animated or LED-ready versions to expand into digital signage

Thinking ahead pays off. It helps you save money and prevent redesigns down the road.

Find a Digital Logo at a Price That Suits Your Business

How much does a digital logo cost? Basic logos start at around $200, while professional designs that work across all platforms range from $500 to $2,000. Also, keep in mind that while animated designs cost more, they offer long-term value. That’s what we’re all about at National Neon Signs. We believe a digital logo is an investment that will serve you for years to come.

Ready for a brand new digital logo? Contact us to learn more today!

Digital Signage

What is the Best Font for Digital Signage?

In the grand scheme of things, fonts might seem like a small detail. However, when it comes to digital signage, they’re often overlooked—even though they play one of the biggest roles in making a message connect.

Business owners often ask: What is the best font for digital signage? The answer goes beyond style. Readability, visibility, and alignment with your brand identity should always come first.

At National Neon Signs, we help Canadian businesses design eye-catching yet effective signage. In this guide, we’ll explore which fonts work best, mistakes to avoid, and how to choose typography that makes your signage shine.

What Makes a Font Effective?

Some fonts aren’t designed with large-scale visibility in mind. The best fonts strike the perfect balance between aesthetics and practicality. Keep the following tips in mind:

Readability: Opt for clear, simple fonts that are easy to read a glance—whether someone is walking past your storefront signage or scanning a digital menu.

Scalability: A strong should look as great on a small screen as it would on a large outdoor display.

Contrast & Weight: Bold fonts stand out against bright or busy backgrounds. Balance is key to ensure your message pops.

Brand Consistency: Fonts should reflect your brand. For example, a modern tech company may prefer a sleek sans-serif, while a boutique shop might choose a font with more character so long as it remains legible.

When it’s time to choose a font, you should choose one that’s adaptable. It will let your message stand out no matter the sign.

Popular Font Choices for Digital Signage

As the years pass, some fonts tend to work better than others. There are few categories of fonts that make the most sense for digital signage:

Sans-Serif Fonts (e.g Helvetica, Arial, Open Sans): They are clean, modern and highly legible from a distance. This makes it ideal for multiple applications that range from indoor menus to outdoor billboards.

Slab-Serif Fonts (e.g. Rockwell, Roboto Slab): By using thicker strokes, slab serif fonts offer a combination of strength and visibility while adding a touch of personality to your signs.

Custom Fonts: Using a unique, branded font is the best way to make your signage stand out as long as legible. If it’s too thin or ornate, it might hurt visibility rather than help.

We find that many of our clients combine a sans-serif font for main messaging with a complementary secondary font for accents. The style looks great without sacrificing clarity.

Mistakes to Avoid When Choosing a Font for Your Digital Sign

Creativity is great! However, it has its limitations. Here are the common pitfalls to avoid:

Overly Decorative or Script Fonts: While they might look stylish up close, such fonts can be nearly impossible to read from a distance.

Thin or Light-Weight Fonts: Be careful because fine lines tend to disappear against bright light or from far away.

Too Many Fonts on One Sign: You shouldn’t mix too many fonts. When you have three or more fonts on a single sign, it can lead to visual confusion and clutter.

Poor Colour Contrast: The font should not blend into the background of your sign. Always prioritize strong contrast for maximum legibility.

Not getting the font wrong is just as important as getting right. By avoiding these mistakes, you can easily get your message out to the world without issue.

Choose the Best Font for Your Signage

What is the best font for digital signage? While it can vary based on your brand application, the winners are always clear, bold and easy to read. Sans=serif fonts like Helvetica or Arial are classic, but slab serifs add personality. At National Neon Signs, we believe your font should support your message, not distract from it and should be made from a professional sign maker in Canada. That’s why we’ll work with you every step of the way.

Ready to create signage that looks amazing and gets results? Contact us to schedule a custom consultation!

Digital Signage

Which is Better, LCD or LED for Digital Signage?

Digital signage has become an integral part of modern marketing, offering dynamic ways to engage audiences and enhance the overall customer experience. As the best sign company, we create attractive, eye-catching digital displays that deliver real-time, interactive content and capture attention more effectively than traditional, static signs.

At National Neon Signs, we help Canadian businesses choose the right digital signage technology for their needs. In this post, we’ll compare LCD and LED signage, highlight their strengths, and explain how to choose the best option for your business.

What’s the difference between LCD and LED in digital signage?

The main difference between LCD and LED in digital signage is the light source: LCDs (liquid crystal display) use a separate backlight (often LED-based) to illuminate liquid crystals, whereas direct-view LED (light-emitting diode) displays are composed of individual LEDs that act as pixels, producing their own light.

LED digital signs displays create brighter, higher-contrast images and are more energy efficient. They are ideal for large-scale outdoor signage in high-traffic areas. LCDs are more affordable upfront and are suitable for indoor, close-up viewing.

Many of our clients ask us to explain this in simple terms: if you need something that shines bright in the sun or at scale, LED is usually the winner. If you’re outfitting a boardroom or menu board inside a café, LCD may be more budget-friendly.

Which is better, LCD or LED, for my digital signage?

In most cases, LED displays are a better choice than LCD due to their superior brightness, longer lifespans, and greater energy efficiency, particularly for outdoor or large-scale use. However, LCDs are suitable for controlled, indoor environments where budget is a primary concern, as they have a lower upfront cost.

Choose LED signage for:

Outdoor Areas: The brightness of LED displays ensures visibility, even in direct sunlight or harsh weather conditions.
High-Traffic Areas: LED displays can achieve larger sizes, wider viewing angles, and offer superior contrast, making them effective for high-traffic public areas.
Long-term Use: LEDs have a longer lifespan (ranging from 50,000-100,000 hours) than LCDs (around 30,000 to 60,000 hours), making them a more economical long-term investment.
Energy Efficiency: LEDs consume significantly less energy than traditional LCDs, leading to lower operating costs and a lower carbon footprint.
Sleek Design: LEDs are easy to clean, have thinner bezels (or no bezel at all), allowing for a slimmer body and a sleek, modern design.

Consider LCD signage for:

Indoor Use: LCD screens are suitable for indoor environments with controlled lighting where high brightness is unnecessary. In low ambient light, LCDs provide great clarity for close-range viewing.
Lower Upfront Cost: LCDs typically have a lower initial purchase price, making them a budget-friendly option.
High-Resolution Images: LCDs deliver crisp, clear images with high resolution, making them great for content viewed up close. LCDs are ideal for displaying fine text or intricate graphics.
Signage Not in Use 24/7: Traditional LCDs perform well in controlled environments where they are not subjected to continuous operation. LCDs are not designed for 24/7 use, as this can shorten their lifespan and cause image retention.

If you’re starting small or working with a tighter budget, LCD makes more sense before scaling up. At National Neon Signs, we’ve guided many small businesses through this exact decision—helping them balance performance with affordability.

Let’s Find the Right Solution Together

The best choice between LCD and LED for your digital signage ultimately depends on your business’s unique needs. Certainly, LED displays offer several advantages, however, LCDS offer exceptional clarity at a lower upfront cost.

For more information on digital signage, contact us today.

Digital Signage

Is Digital Signage Worth it?

With so many types of signs out there, you might wonder: is digital signage really worth it? Since the upfront cost is higher than traditional signage, it’s a valid question. When used correctly, digital signage is one of the most effective ways to share your message, increase visibility, and engage your audience.

What digital signage do is display your message on large screens. You can think of it as a communication hub, a branding tool, and a driver of engagement. Let’s find out why digital signage is worth it.

The Value of Digital Signage

As the leading signage maker in Canada, We’ve already said digital signage is worth it, but it’s time to move on to the bigger question: why? It offers various advantages over static alternatives. Here are the biggest advantages of a digital signage:

Visibility and Engagement

Digital content grabs people’s attention faster than a poster or banner. Think motion graphics, videos and dynamic text! They are some of the best ways to draw the eye to your business and make your messages more difficult to ignore.

Flexibility

Traditional signs need to be reprinted and replaced every time something changes. With digital signage, you can instantly update pricing, promotions, or event schedules, saving both time and money.

Professional Branding

When you go to digital, you bring a modern, polished look to your business. A sleek display shows you’re up-to-date with the latest trends, reliable and invested in customer experience.

Customer Experience

Besides advertising your message, digital signage improves customer communication. It has fairly versatile applications. Some examples include wayfinding in large spaces, highlighting daily specials in restaurants and displaying live updates and announcements.

The ROI Digital Signage Offers

Does digital signage offer a good ROI (Return On Investment)? It all comes down to the number. Here’s how it delivers:

Reduced Printing Costs: There’s no need to spend money on paper menus, posters or promotional flyers.

Increased Sales Opportunities: Businesses that use digital displays are able to promote upsells, flash sales or bundled offers in real time.

Longevity: The majority of digital signs last 7-10 years, which spreads out the upfront costs over time.

Scalability: Start with a single display and expand to multiple screens or locations as your business grows.

Savings add up for businesses over time. This makes digital signage a long-term investment, rather than a one-off spend.

When Digital Signage Might Not Be Worth It For Your Business

Digital signage has its advantages. However, it isn’t the right choice for everyone. Reconsider if you encounter any of the following:

Very Small Businesses: If you have a tight budget, minimal traditional storefront signage might make more sense for you.

Lack of Content Strategy: Even the best screen won’t deliver results if the content on it is outdated or poorly designed.

Short-Term Projects: If you need signage for a one-time event, the upfront investment may be too high.

Improper Installation or Care: Using cheap hardware, poor wiring, or neglecting maintenance will shorten your sign’s lifespan and reduce its effectiveness.

Digital signage is great, but it isn’t for everyone. In order for it to be successful, it has to be a part of a thoughtful, ongoing communication and content plan.

Maximizing Your Digital Signage Investment

When you spend money on digital signage, you want it to be worth it. We recommend these best practices:

Work with professionals who can recommend the right hardware, install it correctly, and provide ongoing support
Keep content new and relevant so your displays continuously engage and inform
Choose the right screen size and placement for maximum visibility without overspending
Track performance with analytics if your systems support it to measure engagement and ROI

To make the most of your digital signage, you have to be strategic. It’s the best way to extend its lifespan and make an impact.

Deciding If Digital Signage is Right for You

Is digital signage worth it? For most businesses, yes! These signs capture attention, reduce ongoing costs and help get your business notice. When you choose National Neon Signs, you can benefit from one of the most powerful digital marketing tools on the market. We help Canadian businesses unlock the full potential of digital signage.

Want to develop a brand strategy and benefit from digital signage? Contact us to discuss if digital signage is the right option for your business!

business signs

How Long Do Digital Signs Last? | An Overview by National Neon Signs

Digital signage is a huge investment! That’s why you want it to be worth it. That’s why many business owners ask: how long do digital signs last? They aren’t just another expense. The right sign can be a marketing investment that boosts your visibility and ROI for years to come.

Modern digital signs for businesses are built to last. With proper use and care, they can remain bright, reliable and effective for years to come. Today, we will review factors that influence their lifespan ranges and how to maximize the longevity of your signage. Let’s get into it!

Aspects That Affect the Lifespan of Digital Signage

The lifespan of digital signage isn’t determined by one element alone. Each one consists of many moving parts. Here’s what affects the lifespan of your sign:

Display Technology: Generally, LED displays last longer than LCD screens. Weather-proof LEDs are super durable.
Usage Patterns: A sign running 24/7 will wear out sooner than one used solely during business hours.
Environmental Conditions: Outdoor displays have to deal with sunlight, rain, snow, and dust, which further emphasizes the importance of weatherproofing. As a result, indoor displays always last longer.
Installation Job: Poor wiring or improper ventilation will naturally shorten a sign’s lifespan. Professional installation makes a huge difference.
Maintenance Practices: Regular cleaning, updates, and timely repairs allow signs to last longer.
Manufacturer Quality: Signs made by a reliable and reputed signage maker in Canada offer greater durability, performance, and long-term value.

All of these variables come into play. That’s why it’s important to have realistic expectations when it comes to your signage’s performance.

The Lifespan of Digital Signs

How many hours is your digital sign going to last? The number of hours a display can function before its brightness starts degrading determines the lifespan of your sign. Here’s an overview of different technologies:

LED Displays: These last 50,000-100,000, which roughly translates to 7-10+ years of use. With regular maintenance, high-quality LEDs can last even longer.

LCD Screens: The majority of these displays last 30,000-60,000 hours (5-7 years). They’re best suited for indoor use in controlled environments.

Outdoor Digital Signs: Designed with tougher, protective casings, outdoor-rated LED signs can last a decade or more with weatherproofing and regular maintenance.

Note that these ranges should only be used as benchmarks. The real-life lifespan is dependent on how and where the sign is used. When a sign is cared for, it naturally lasts longer.

Ways to Make Your Digital Signs Last Longer

Yes, Digital signs have many benefits, and one of them is that they’re designed to last. However, proactive care is essential to add years of reliable use. Follow these best practices:

Schedule regular cleanings to remove dust, dirt, and debris that can clog vents or dull brightness
Update your software and firmware to prevent glitches and improve performance
Ensure proper ventilation and cooling, especially for indoor displays that run continuously
Use brightness controls or dimming schedules to prevent unnecessary strain on LEDs
Invest in professional installation and preventive maintenance contracts to prevent small issues before they get worse

By following this advice, you can extend the lifespan of your sign. It also ensures your sign looks as great as the day it was installed.

Reasons Digital Signage is Worth the Investment

The upfront costs of digital signage can be intimidating. However, their long lifespan and flexibility make them one of the smartest investments you can make for your business.

Why choose a digital sign? When you do, you get the following benefits:

Ability to update messaging instantly without printing costs
Display dynamic visuals that capture attention
Present a modern, professional image
Promote upsells and specials in real time, driving revenue

Digital signs provide a significant ROI (Return on Investment) over their lifetime. Ultimately, the many advantages outweigh the initial purchase and installation costs.

Find the Right Digital Signage for Your Business

How long do digital signs last? Although it comes down to your setup, most provide 5-10 years of reliable use. LED signs are the most durable option. At National Neon Signs, we help Canadian businesses design and install digital signage that looks amazing for years to come. Our goal is to set your business up for long-term success.

Want to make your business shine bright? Contact us for a quote today!

Digital Signage

How Much Does It Cost to Install Digital Signage?

Digital signage is one of the best ways to get your business noticed. Whether you run a retail store, restaurant or corporate office, digital displays are an engaging, eye-catching way to showcase information. So how much does it cost to install digital signage?

The truth is it varies depending on your needs. The size of your display, type of content you’re showing and level customization make a difference. Let’s explore cost considerations, price ranges and why digital signage is a great long-term investment!

Factors That Impact the Price of Digital Signage

The price of your digital signage varies based on many factors. Multiple components come together to make up a complete system.

Hardware

First up, we have the display itself. The price of the screen can vary from $200-$500 for a small monitor to $1,000 or more for a commercial-grade screen. Don’t forget about a media player that will cost $150-$500 and the necessary mounts or enclosures that range from $100-$500.

Software and Licensing

A content management system (CMS) lets you schedule and update what’s on your display. Basic cloud-based subscriptions start at $10–$50 per month per screen. However, enterprise-grade systems with analytics, real-time monitoring, or multi-location support may cost more.

Installation and Labour

How complex is your setup? A simple wall-mounted display in an office may only cost a few hundred dollars for installation. Meanwhile, larger networks or outdoor signs with wiring, networking, and structural requirements can cost thousands of dollars.

Content Creation

Without high-quality content, even the best hardware won’t do much for you. Many businesses handle content in-house to save money. However, outsourcing video or graphic production typically ranges from a few hundred to a few thousand dollars.

Maintenance and Support

Annual upkeep will round out your budget. Think about $100-$500 per screen. However, you should also take future service calls, software updates, and replacement parts into account.

Total Prices for Digital Signages

As you can see, digital signs consist of many moving parts. While every project is unique, here are some general ballpark figures:

Entry-Level (1-2 Screens): Ideal for small businesses such as cafes and boutiques, these basic signs range from $1,000-$3,000. They are ideal for menu boards, promotions, and welcome screens.

Mid-Range (3-10 Screens): Most common in restaurants, retail chains, and corporate offices, this option lets you cover multiple areas for an immersive customer experience. Prices range from $3,000-$10,000.

Enterprise (10+ Screens/Multi-Location Networks): Usually used for hospitals, shopping centres, franchises, and universities, prices rise with scale, but so does the return on investment. This form of digital signage is $10,000+.

The right digital signage depends on the type of business you run. That’s why you have to budget accordingly.

Balancing Cost and Quality

Digital signage is a big investment, but it doesn’t mean you have to break the bank. Manage costs effectively by following the advice below:

Choose the Right Screen Sizes: Bigger isn’t always better. Choose screens that match your space and viewing distance.

Leasing Equipment: Rather than buying the equipment, lease it for lower upfront costs and to keep your technology up-to-date.

Using Templates: Content management systems often include ready-to-use designs, which can save money that would otherwise be spent on custom graphics.

Working with a Full-Service Provider: Bundle hardware, software, and installation by going through one vendor to save and simplify the process.

Think about it differently. It’s all about maximizing value and minimizing expenses.

Benefits of Digital Signage

Digital signage has high upfront costs. However, the long-term investment is worth it in the end as digital signages are built to last. It delivers what static signage cannot, including:

Instant updates without reprinting posters or menus
Increased customer engagement due to moving visuals and targeted messaging
A stronger brand presence that makes your business look modern and professional
Sales growth from promotions or upsell opportunities is shown in real time

When you go digital, you can reap these advantages over and over again. These systems offer long-term benefits over their lifespan.

Get a Custom Quote

How much does it cost to install digital signage? It comes down to your setup, which is why it can range from a couple of thousand dollars for small businesses to tens of thousands for large-scale installations. At National Neon Signs, we specialize in creating custom digital signage across Canada. We provide tailored solutions that put your goals, budget, and brand first.

How do you know what type of digital signage is right for your business? Contact us to discuss your project and get a custom quote!

business signs

Cabinet Signage Innovations: LED Lighting, Customization, and More

Your storefront sign serves as a beacon for your business, attracting customers and guiding them to your facility. A cabinet sign is a durable, versatile, cost-effective way to advertise your business. By choosing to illuminate your cabinet sign, you can ensure your business is highly visible, even from a distance or at night. In today’s competitive market, it’s more important than ever to set your brand apart. In this post, we’re going to discuss innovations in cabinet signage, including LED lighting, customization, and digitalization.

What is a cabinet sign?

A cabinet sign, also known as a box sign or wall sign, is a box-shaped sign that can be used to display a company’s name, logo, or other message. The frame of the sign is typically made from metal or aluminum and the sign face can be made from a variety of materials, including acrylic, plastic, or metal. Many cabinet signs are illuminated with LED or fluorescent lighting to enhance visibility. Cabinet signs are mounted to a wall or other structure and can be used indoors or outdoors for a wide variety of applications, including:

storefront signage
menu boards
wayfinding signs
informational displays

Cabinet Signage Innovations: LED Lighting

You can choose whether or not you want to illuminate your cabinet sign. Non-illuminated signs are a cost-effective option best suited to indoor applications or well-lit areas. However, illuminated signs provide the best visibility, especially if you want your storefront to be seen at night or from a distance.

LED lighting is the most popular choice for illuminated cabinet signs, offering several advantages over other types of lighting, including:

Energy Efficiency – LED lights are known for their energy efficiency and use significantly less energy compared to their traditional incandescent or fluorescent counterparts. This leads to significant cost savings on your monthly energy bills. Longevity – LEDs are extremely durable, with some lasting over 100,000 hours! This minimizes your sign’s maintenance requirements and replacement costs.
Safety – Most LED lighting is made from epoxy lenses or plastic, not glass, and is shatter resistant. They are cool to the touch, reducing the risk of burns or fires. LED lights do not contain mercury or other toxic substances that can be hazardous to the environment or human health.

You may be able to retrofit your current cabinet sign to LED lighting. This means you can enjoy all the benefits of LEDs without needing to replace your entire sign!

Cabinet Signage Innovations: Customization

Cabinet signs are highly customizable and are available in a wide variety of shapes, sizes, colors, and materials. Because they are so versatile, cabinet signs can be designed to suit your company’s brand. Let’s take a look at some of your options:

Shapes – Cabinet signs can be built in a variety of shapes including circles, squares, rectangles, or ovals. They can also be designed into custom shapes.
Sizes – You get to decide how large or small you want your sign to be. The best size for a sign will depend on your budget, where the sign will be placed, and the distance that most people will be viewing it. Do you want your sign to be seen by vehicles on a highway? Or pedestrians passing by on the sidewalk? Ideally, your sign should be large enough to be easily seen, but not so large that it appears unprofessional.
Graphics – The face of your sign can be customized with different images, fonts, and colors to suit your company’s branding.
Materials – Cabinet signs can be made from a wide variety of materials, including aluminum, acrylic, wood, stainless steel, or PVC. The material you choose might depend on the sign’s location, your budget, and your aesthetic preference.

Cabinet Signage Innovations: Digitalization

In today’s fast-paced world, you only have seconds to grab the attention of your potential customers. Digital signage can display content such as texts, graphics, or videos to convey your company’s message in an impressive, eye-catching way. Here are a few things a digital cabinet sign can do for your business:

Customizable Display – With a digital cabinet sign, you can further customize your display, even allowing you to change your message depending on the time of day or to advertise a specific promotion. Having the flexibility to adapt your sign can make your business more relevant and have a long-term, cost-effective advertising solution.
Interactive Content – Digital signage allows you to engage your consumers with interactive content such as entertaining videos or games. This type of content can captivate passersby and give your business a boost.
Multi-Purpose – A single digital sign can be programmed for multiple purposes including advertisements, important safety notices, displaying promotions, or entertainment.

Cabinet signs are one of the most popular types of signs for businesses because of their versatility and cost-effectiveness. New, innovative features allow you to captivate your audience more than ever before! To discuss your options, contact us today at National Neon.

Cabinet Signs

Benefits of Retrofitting Your Cabinet Signs with LED Lighting

Your storefront sign is one of your business’s most important assets. A good sign should represent your brand and attract potential customers to your facility. Illuminating your cabinet sign will enhance its visibility. These bright signs can be easily seen even after dark or from a distance! If you want to improve your storefront signage, you could consider retrofitting with LEDs. In this post, we’re going to look at the benefits of retrofitting your cabinet signs with LED lighting.

What does it mean to retrofit?

LED retrofitting means that you are replacing old, outdated lighting elements (fluorescent, incandescent, neon, or CFL) for LEDs in your sign’s light fixtures. Essentially, you get to keep your original cabinet sign but swap the lighting for LEDs. LED stands for “light-emitting diode”. LEDs have become very popular because of their high visibility and energy efficiency.

Benefits of Converting Your Cabinet Sign to LED Lighting

Most cabinet signs can be converted to LEDs. There are many reasons why a business should consider retrofitting its original sign to LED lighting.

Energy Efficiency

LED lighting is known for its energy efficiency and is one of the most energy-efficient options to light your cabinet sign. On average, LED bulbs use 75% less energy than their fluorescent counterparts. This can lead to significant cost savings on monthly energy bills.

Longevity

LED lights are extremely durable, some lasting up to 100,000 hours! This means your LED lighting could last over a decade. Fluorescent bulbs typically last between 7,000 and 20,000 hours, and their lifespan can decrease if they are frequently turned on and off. Traditional neon lights might last around 10,000 hours. Incandescent bulbs have the shortest lifespan, averaging around 750 to 2000 hours, depending on the type of bulb.

Environmentally Friendly

Sustainability is a big issue with consumers today and we’ve already discussed a few reasons why LEDs are more environmentally friendly than other types of lighting elements. They last longer, reducing the need for frequent replacement bulbs, and they are very energy efficient, lowering your business’s carbon footprint through energy usage. To add to that, LED lights are free of toxic chemicals like mercury, which is harmful to the environment and can cause adverse health effects when a person is exposed to it. LEDs are 100% recyclable. They do not require special disposal, and they are made from materials that can be repurposed, keeping them from ending up in a landfill.

Initial Cost

By retrofitting your cabinet sign with LED lighting, you only need to switch out the bulbs. If your current sign is in great shape, you don’t need to replace the whole thing! This can save a lot of money compared to purchasing and installing a new sign.

Low Maintenance

LED bulbs require little maintenance. Regularly dusting the fixtures and inspecting the bulbs can help ensure their longevity.

Aesthetics

LED lights provide bright, directional light, so you can use a lower wattage to achieve the same brightness as a larger traditional bulb. LEDs are highly visible, even at night, on cloudy days, or from a distance, so your business will easily stand out. LED lights are available in a wide variety of color options to suit your brand.

Safety

LED lights have many unique safety features. They use lower voltage and are cooler to the touch than some other light bulbs, reducing the risk of burns and fires. Most LED lighting is made from epoxy lenses or plastic, not glass, and is shatter-resistant. LED lights do not contain mercury or other hazardous substances.

LEDs have many advantages over other traditional lighting elements. At National Neon, we can retrofit your cabinet sign with LEDs so it can shine brighter than ever before! Contact us today to discuss your options!

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