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Business Signage

Why Choose Non-Illuminated Channel-Letter Signs for your Business

Do you own a business? Are you looking for signage that will help you attract attention and get your message out there? If so, then you should consider using non-illuminated channel-letter signs.

Non-illuminated channel-letter signs are a great way to communicate your message clearly and concisely. Plus, they’re affordable and easy to maintain. So if you’re looking for an eye-catching, cost-effective way to promote your business, then non-illuminated channel letters are the way to go!

In this blog post, we’ll take a closer look at some of the benefits of using non-illuminated channel letter signs for your business. If you are considering investing in signage, be sure to keep reading!

What Are Non-Illuminated Channel-letter Signs and What Are They Used for?

Non-illuminated channel-letter signs are a type of 3D lettering that is often used for businesses. This type of sign is made up of individual letters. They are typically illuminated with either neon or LEDs, making them stand out and easily visible at night.

They are used for various purposes, such as advertising or providing information about a business. They can be customized to match the branding of your business, and they are a great way to make a big impact without spending a lot of money.

0H7A6137The Benefits of Using Non-illuminated Channel-letter Signs

Non-illuminated channel-letter signs are a great option for businesses that want to make a statement without spending too much money. Some of the additional benefits include:

  1. They are cost-effective – Non-illuminated channel letter signs are a more cost-effective option than illuminated channel letter signs.
  2. They are weatherproof – Non-illuminated channel letter signs can withstand extreme weather conditions.
  3. They need low maintenance – Non-illuminated channel letter signs require very little maintenance and only need to be cleaned on a regular basis.
  4. They are versatile – Non-illuminated channel letter signs can be used for businesses of all types and sizes.
  5. They are durable – Non-illuminated channel letter signs are highly durable and can last for many years.

How They Can Improve Your Business Visibility

One of the main reasons businesses choose to have channel-letter signs is their improved visibility. They are easy to see from a distance and can help to draw attention to your business. However, for businesses that want a more subtle sign or those located in a less visible area, non-illuminated channel letter signs are a perfect option.

Non-illuminated channel-letter signs are made from the same materials as illuminated signs, but they do not include any lighting. This makes them perfect for businesses that want a sleek and professional-looking sign but doesn’t need the extra visibility that illumination provides.

How to Choose the Right Non-illuminated Channel-letter Sign for Your Business

When choosing a non-illuminated channel-letter sign for your business, it’s important to pick the right type. Here are a few tips:

  1. Decide what you want your sign to say. Non-illuminated channel-letter signs come in a variety of fonts and colours so that you can choose the right one for your business.
  2. Consider the size of your sign. Make sure to pick a size that is appropriate for your business.
  3. Think about the location of your sign. Make sure it will be visible to passersby.
  4. Pick the right material. Non-illuminated channel-letter signs come in a variety of materials, so you can choose the one that best suits your business.
  5. Choose a reputable company. When choosing a company to create your non-illuminated channel-letter sign, make sure to do your research and choose a reputable company with a good reputation.

National Neon can help you get the signage you need to attract attention and get your message out there. So what are you waiting for? 

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Business Signage

The Different Types Of Storefront Signs

Whenever you are out and about in your city, have you ever noticed all of the different types of storefront signs? Some businesses have big, flashy signs, while others have more understated designs. 

If you are looking for a new storefront sign, it’s important to understand the different types of signs that are available. This will let you choose the most appropriate type of sign for your business.

There are many different types of storefront signs, and each type has a different purpose. Some signs are meant to attract attention and get people into the store, while others are more for branding or providing information about the store. 

Ultimately, the best type of storefront sign depends on your specific business and its needs. Read on to learn about the different storefront signs and what they’re used for. Stay tuned!

 

Types of Storefront Signs

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Storefront signs can come in all shapes and sizes and often serve as an important branding tool for businesses. Some of the most common types of storefront signs include:

Illuminated Channel Letters Sign

When it comes to getting your message across, there is no better way than through an illuminated channel letter sign. These 3D designs come alive at night and light up like never before! You can make them as simple or complex as you want-it’s all about what kind of effect they’ll have on people who pass by these signs regularly.

A sign of this type consists of individual letters lit from behind with LED or neon lighting. The letters are typically attached to a metal frame that is then attached to the front of the store.

This type of sign is very eye-catching and can be customized to match the branding of your business. Additionally, it can be used for a variety of businesses, including retail stores, restaurants, and bars.

 

Why Choose Illuminated Channel-letter Signs for Business

Illuminated channel-letter signs are backlit and can be seen from a distance, making them perfect for businesses that want to make a good impression and attract attention.

Another main benefit of illuminated channel-letter signs is that they are highly visible during the day and at night. They are perfect for businesses that want to make a statement and stand out from the competition.

Non-Illuminated Channel Letters Sign

A non-illuminated channel letters sign is a type of letter sign that is made from plastic or metal and formed into the desired shape. The letters are then lit from the inside with either fluorescent or LED lighting. These signs are often used for organizations that want a more professional appearance or for businesses located in a more upscale area.

Non-illuminated channel letters signs are a great way to grab the attention of passersby and let them know what your business is all about. They’re also a great way to make your business look professional and established.

Why Choose Non-illuminated Channel-letter Signs for Business  

Non-illuminated channel-letter signs are a popular choice for businesses for many reasons. These create an inviting atmosphere for customers. Some of the additional main benefits include:

  1. Low maintenance: Non-illuminated channel letters don’t require any kind of regular maintenance, meaning they’re a low-cost and low-maintenance option for your business.
  2. High visibility: Non-illuminated channel letters are highly visible, making them an ideal option for businesses that want to make a big impact.
  3. Variety of colours and fonts: Non-illuminated channel letters come in various colours and fonts, meaning you can find the perfect option for your business.

 

Cabinet Signs 

cabinet signs 2

When it comes to budget restrictions, cabinet signs are the perfect solution for clients who want an easy way out. They’re easy to install, and landlords also like them because switching out an old profit-making sign for new tenants doesn’t take much time at all! 

Cabinet signs are a great way to get your business noticed. They are typically made of metal or plastic and can be customized to include your business name, logo, and contact information. These signs are a great option for businesses that want a professional and polished look.

Why Choose Cabinet Signs for Your Business

Cabinet signs are perfect for businesses that want to make a statement with their signage. These signs offer several benefits, including:

  • They’re eye-catching and draw attention to your business.
  • They’re durable and can withstand weather conditions.
  • They’re customizable and can be designed to match your branding.
  • They’re affordable and can fit any budget.

Projecting Blade Signs 

Blade signs are an excellent way to get your business exposed in a limited amount of space while still being unique. These types of advertisements stand out from other businesses on busy streets. These signs are typically large and eye-catching, making them perfect for grabbing the attention of passersby. 

These double-sided blade signs are perfect for businesses that want to get their message out to both sides of the street. These signs can be mounted on either the front or the back of the building, and they often feature a lighted halo that helps to catch the eye. 

These signs mount perpendicularly against the face of buildings, maximizing exposure for you while also having an interesting design that will catch people’s attention!

Why Choose Projecting Blade Signs for Your Business 

There are numerous advantages to choosing projecting blade signs for your business:

Projecting blade signs are some of the most visible signs you can choose. This makes them perfect for businesses that want to make a big impression and be noticed.

These signs can be used for a variety of purposes, from advertising special offers to promote your brand name. Furthermore, they can be customized to suit a variety of businesses and industries. Unlike other signage types, projecting blade signs are built to last. They’re made from high-quality materials and construction.

Neon Signs

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Neon signs have been a common sight in cities for decades now, and many businesses still want them to remain part of their brand. While many businesses are looking for solutions to give their storefronts an extra boost in character, few can resist the allure of vintage charm. 

Neon signs are a type of storefront sign made up of glass tubes filled with neon gas. The gas gives off a bright light, so they are often used to indicate businesses that are open late or 24 hours a day. Neon signs are often used to promote sales or special events. 

Why Choose Neon Signs for Your Business 

Neon signs are an eye-catching way to announce your business to the world. They come in various colours and designs, so you can find one that perfectly matches your company’s branding. Neon signs are also very bright and attention-grabbing, making them perfect for businesses that want an edge over their competitors.

Another great thing about neon signs is that they are very affordable. You can get a high-quality neon sign for a fraction of the cost of other types of signage. This makes them an attractive alternative for businesses on a budget.

Importance of Each Sign for Your Business

A storefront sign is an important part of your business. It helps to create awareness for your business and can also be used to direct customers to where they need to go.

Signs are the very first thing that customers see when they walk or drive by your store, so it’s important to make a good first impression. There are many different storefront signs, each with its own set of benefits, so it’s important to choose one that best represents your business.

 

Benefits of Using Storefront Signs

Some of the benefits of using storefront signs include:

Attract New Customers

Storefront signs are an effective way to get your business noticed by potential customers. They can help generate interest in your business and encourage people to stop in and check it out.

An Effective Marketing Tool

Storefront signs are a great way to advertise your business. You should make sure to include keywords in your sign that will attract people who are looking for what you have to offer, whether it’s products or services.

Increase Brand Recognition and Awareness

Storefront signs are a great way to let people know who you are and what your business represents. Many storefront signs include logos or images that represent the business allowing it to leave a lasting impression on potential customers.

Serve as a Source of Pride for Businesses

Storefront signs are often displayed in the front windows or out front, where passersby can easily see them. Owners take a lot of time and care selecting the right sign for their store. This is because store owners want potential customers to know who they are, what are proud of their businesses and are excited to showcase it.

How to Choose the Right Type of Storefront Sign for Your Business

If you’re looking to increase business visibility and promote your products or services, you’ll need to invest in a storefront sign. There are various types of signs available, so it can be tricky to decide which one is right for your business. Here are a few amazing tips on how to choose the right type of storefront sign for your business:

  1. Consider your budget – One of the most important factors to consider when choosing a storefront sign is your budget. There are many signs available, from simple and affordable options to more expensive and elaborate designs.
  2. Think about your target audience – Another important factor to consider is who your target audience is. A smaller, less elaborate sign may be more suitable if you’re targeting local customers. If you’re looking to attract customers from a wider area, an eye-catching or unique design that will stand out could be beneficial.
  3. Think about the location of your business – The type and size of signage that is appropriate for one location may not be ideal in another setting. You’ll need to carefully consider things like the size of your store, how much foot traffic you get in the front of your shop, and whether or not there are any restrictions on what can be placed in front of your store.
  4. Consider all available options – When it comes to storefront signs, you’ll have several options available to you. These include traditional off-the-shelf options, custom-designed signs, and even signs that operate automatically. Once you’ve considered all the available options for signage, you should make your decision based on which sign best fits your business needs.

Make your Storefront Sign Stand Out from the Rest

When it comes to storefront signs, you want to make sure that your sign is eye-catching and stands out from the competition.  Here are a few tips for making your storefront sign stand out:

  1. Use bright colours: Bright colours are eye-catching and will help your sign stand out from the competition.
  2. Keep your message simple: Keep your message simple and easy to understand so that customers can quickly learn what you’re selling.
  3. Use a catchy slogan: A catchy slogan is a great way to make your business stand out from the competition.
  4. Use fun fonts: Fun fonts are appealing, but keep them big, so they’re easy to read from afar.

 

Now that you understand the various kinds of storefront signs, it’s time to choose the right one for your business. National Neon can help you select and install a sign that will help you attract new customers and build your brand. Don’t wait any further; let’s get started!

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best signage for hotels
Business Signage, Digital Signage

What Signage is Best for Hotels

When you’re running a business, especially one in the hospitality industry, it’s essential to make an excellent first impression. The signage needs to be clear and concise so that guests can easily find their way around. There are a few different types of signage that hotels can use, and each has its benefits. Which type of signage is suitable for your hotel will depend on your specific needs and preferences. 

Having attractive and professional signage lets your guests know they’ve arrived at the right place. But what type of signage is best for hotels? And what should you consider when making your decision? Read on for some tips!

What are the signs mostly used in hotels?

The signs in a hotel are mostly different in size, shape, and colour. Some signs help in communicating the additional features of the hotel. These include signs that guide people to various areas in the hotel building.

A few different types of signage are commonly used in hotels. The most common type is the hanging sign, which is usually a flat rectangular panel attached to a metal frame and hangs from the ceiling. Another common type of signage is the wall mural, a large image or graphic displayed on a wall. Additionally, digital LED signs are becoming increasingly popular in hotels for their versatility and impact. These signs can display dynamic content such as welcome messages, directional information, and promotional material, enhancing the guest experience with their bright and engaging visuals.

Another popular type of signage is the directional sign, which is used to point guests in the right direction.

Which signage is best for hotels let’s have a look:

highly visible and distinctive hotel signage

Signs that are Highly Visible and Distinctive

The signs that are highly visible and distinctive are the best for hotels. This is because they allow people to identify the place quickly. For example, if a person needs to find a hotel in an area, they can quickly locate it by looking for the signboard. Therefore, the signs should be distinctive enough to be easily visible. Incorporating well-designed storefront signs can significantly enhance this visibility. Storefront signs tailored for hotels not only provide essential information but also contribute to the aesthetic appeal of the property, making the hotel stand out in a busy environment and immediately recognizable to guests and passersby.

easy to read signs for hotels

Signs with Easy-to-read Fonts and Simple Graphics

Signage for hotels should use fonts and graphics that are easy to read. It will help guests find their way around the hotel more efficiently. Additionally, using simple graphics will make the signage more visually appealing. Simplicity is also crucial, as guests should not be overwhelmed by too much information. Incorporating vinyl lettering into the signage design can further enhance readability and visual appeal. Vinyl lettering allows for a clean, distinct presentation of information, which is perfect for directing guests clearly and effectively while maintaining an aesthetically pleasing look.

On the other hand, signs with easy-to-read fonts and simple graphics make it easier to find their way around. All you need is a sign with five words or less that tells people where they are entering and what the building they’re in is called.


Easy-to-Follow Directions from the Parking Lot 

As someone approaches the hotel parking lot, the signage is the first thing they see, and it tells them where to go and how to get there. In recent years, this has become a crucial part of the job for a hotel because if people can’t find their way to their room, they will not stay and book another night. There should be directional signs directing traffic onto the property and around the parking area. Working with a reputable signage company in Toronto, Calgary, Edmonton, and Vancouver can ensure that these signs are not only clear and informative but also professionally designed to enhance the overall guest experience from the moment they arrive.

Signage that Matches Your Brand’s Style

The best signage for a hotel is signage that matches the brand’s style. The goal of the sign is to let people know where they are, what is available in the hotel, and establish a sense of place. This signage is typically located at the entrance of the facility.

You have to create a sign that will usually be seen by guests who are approaching the property, so install it in a highly visible location. The signage will do wonders for your hotel, but it doesn’t have to be expensive.

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what you should know about led signs
Digital Signage

What You Should Know About LED Signs

In these digital times, an LED sign is a must-have for businesses of all sizes. If you’re looking for a way to make your business more visible, or if you want to advertise a sale going on at the store, LED signs are an excellent option. They’re bright, eye-catching, and can be customised to fit your specific business needs. 

LED signs allow you to get your message out to many people. It is essential to understand what makes these signs so effective and how you can choose the right sign for your needs. It uses less energy and can last longer than other types of signage. Plus, they also can be animated. 

Keep reading to learn the basics of LED signage and what you need to consider before purchasing.

how does led sign work

What is an LED Sign and How Does it Work

LED signs are computer-generated images that use light-emitting diodes (LEDs) to create text or graphics. LEDs are a type of semiconductor device that emits light when an electric current passes through it.

The computer that generates the images can control the brightness, colour, and clarity. It allows businesses to create customised messages that can be changed at any time.

LED signs are a popular choice for businesses because they are energy-efficient and can be seen from long distances. They are also weatherproof, which allows them to be placed outside.

Benefits of LED Signs for Businesses

Signs are an important aspect of any business. The signage can make or break a company because it allows people to identify the company and understand what they are about. There are many different types of signs that you can use for your business, but one of the most popular sign types is LED sign technology. 

LED signs have a lot of benefits for small businesses.

They are reliable and have a wide range of applications. It is one of their main benefits for small businesses.

Smaller budgets are another benefit, as LED signs will not break the bank like traditional sign systems can be.

Additionally, LED signs allow you to customise the messaging on your sign according to what you need it to say or when there is an event taking place in the area.

 

benefits of led signs

How to Choose the Right Size, Shape, Colour, and Design

One of the most crucial factors in selecting an LED sign is to choose the size, shape, colour, and design that will suit your needs. Every company has different preferences, so their advertising signs may vary. 

A good design will help you attract more attention from onlookers and make a positive impression. A well-designed sign will also make an excellent first impression on your clients.

Instead of going with the default settings, create a unique sign for your company or business. You can use bright colours and contrasting shades for this purpose.

The most common shapes for LED signs are square, rectangular, rounded corners, round, and octagonal. The size of the sign depends on how large you want it to be and where you want it displayed. 

 

Who Should Consider Investing in an LED Sign? 

Almost anyone who has an establishment such as a restaurant, doctor’s office, grocery store, or other business should consider investing in an LED sign.

Business owners and marketers often invest in high-quality digital signs for their storefront windows because they know signage is integral to attracting potential clients. This is why many choose the new generation of programmable LED signs in Canada for exterior use like store windows or truck graphics. These signs make a significant positive impact by providing vibrant, eye-catching displays that draw attention and effectively communicate with passersby.

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top signage trends for 2022
Business Signage, Digital Signage

Top Signage Trends for 2023

To stay competitive in the future, a business owner must keep up with trends. Though it seems far away, 2022 is just around the corner, and new trends are on the way.

Signage is evolving as technology does; there are a few trends to look out for. Perhaps the most obvious trend is the increasing use of digital signage, which uses electronic displays to show text, images, or video. It’s perfect for catching people’s attention as they walk by, and it can be used to convey a lot of information quickly and easily. Alongside digital options, vinyl lettering remains a popular choice due to its versatility and effectiveness. It can be used to complement digital displays by adding a personal or stylish touch to static parts of your signage, ensuring your messages are not only dynamic but also visually appealing.

Signage industry trends change on a daily basis; it is never the same. What will be the latest trends for 2022? Read on to find out! 

interactive signs

Interactive Signage

As businesses continue to evolve, the need for different types of signage will also increase. One of the most popular types of signage in recent years has been interactive signage. This type of signage allows customers to interact with it directly, creating a more engaging experience. To effectively implement this, businesses can collaborate with signage companies in Vancouver, Edmonton, and Calgary. These companies specialize in creating innovative and interactive solutions that can help businesses stand out and engage more deeply with their customers, enhancing the overall customer experience.

There are several reasons why interactive signage is becoming more popular. First, it allows customers to get more information about a product or service. Secondly, it can create a more interactive environment for customers.

Social Media Walls

Social media is drawing people’s attention these days, not just for personal use but also for business purposes. For example, businesses now use social media walls to show their brand, products, and services. It is now a common trend being witnessed in the day-to-day life of companies. Incorporating digital signage in Calgary can enhance this trend by seamlessly integrating social media walls into physical locations. This allows businesses to dynamically display real-time social media feeds and interactions, further engaging customers and promoting a vibrant, interactive brand presence.

Digital Hall-of-Fame

As we move further into the 21st century, more and more business is done online. It has led to a rise in digital signage that is displayed on screens instead of traditional paper signs. As time goes on, even more businesses will adopt digital signage as their primary mode of advertising. This trend is particularly evident with digital LED signs, which offer bright, dynamic displays that can be updated in real-time. These signs are not only effective for capturing the attention of passersby but also for delivering versatile and engaging content that can adapt to the latest trends and business needs.

Trigger-Based Personalised Content

Trigger-based personalized content considers the person’s actions in front of the screen. This type of content is tailored to specific customers based on their past interactions with a business. For example, if a customer enters a coffee shop, they may receive free coffee if they sign up to be on the mailing list. Integrating this personalized approach with storefront signs can significantly enhance the effectiveness of the marketing strategy. These storefront signs can work in conjunction with digital screens to visually prompt customers about such offers as soon as they approach, making the physical and digital interaction seamless and more engaging.

This content is designed to create a more personalised experience for customers and encourage them to return in the future.

Augmented Reality

Augmented Reality (AR) is a technology that will continue to grow in 2022. It combines the real world with the digital world and is related to a more general concept called Mixed Reality, where physical and virtual objects co-exist and interact in the same space. This means that you can see digital content overlayed on top of the physical world. Integrating AR into storefront signs ideas and types can revolutionize how businesses engage with customers. By overlaying digital information or visuals on physical storefront signs, businesses can provide interactive experiences that attract and engage passersby in new and innovative ways.

Animated Signs with Motion-activated Technology

This industry’s hottest trend is animated signs with motion-activated technology. This type of signage is interactive and engaging, which helps capture passersby’s attention. It’s a great way to communicate a message in a fun and interesting way.

Another trend starting to emerge in the signage industry is 3D printing. This technology allows businesses to create custom-made signs that are unique and eye-catching. 3D printing is rapidly becoming a popular option for businesses because it will create truly one-of-a-kind signs.

So, what do these trends mean for businesses? Well, it means that there is a lot of potential for creativity and improvement. 

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digital signage company national neon signs
Digital Signage

Why You Should Get a Digital Sign

What is the first thought that comes to mind when you hear the word “digital sign?” Probably a digital billboard, right? But, there are many other things that can be done with a digital sign. It is a powerful advertising tool that can be seen from far away. They have been used extensively in the past, and they will continue to grow as more businesses realize their potential.

It is a powerful way to get your message out there. They are modern, eye-catching, and draw attention to your advertising or informational messages. Here, we’ll talk about how digital signage is being used today and why you should use them for your business too. Read on to learn more! 

great way to advertise your business digital signs

A Great Way to Advertise your Business

Many small businesses are already using this method of digital signage to advertise. It is a great way to get people excited about your business and share new products with the public.

Any business can benefit from a digital sign. It offers many advantages. For starters, they are affordable and easy to use. This means you can put them up in your place of business without hiring an outside vendor or designer. You can program the boards yourself with images, videos, or text for an effective marketing campaign that will help get your name out there.

You can also change the images on the signs to correspond with different seasons or holidays, so you don’t have to buy new materials every year. They are eco-friendly because they use LED lights which use much less electricity than traditional neon or LCD posters.

Digital Signs are Cost-effective

Digital signage is a cost-effective option for businesses. Compared to other methods, such as newspaper and magazine ads, it is cheaper and more modern. 

It is a great way to market your business and can reach a large audience with them. Additionally, you can customize them to meet your needs, and they’re easy to use. It also provides the opportunity for businesses to vary their content without spending much time or money. 

Easy to Update and Change

One of the best reasons to get a digital sign is that they are easy to update and change. With a traditional sign, you would have to go through a lot of trouble to make any changes- you might even have to hire a professional. But with a digital sign, all you have to do is log in to your account and make the changes yourself. It makes it much easier to keep your signs up-to-date with the latest information.

Environmentally Friendly

When you switch to digital signage, you’re doing your part for the environment. Traditional advertising methods like billboards and print media require a lot of paper and other resources. The need for less paper and ink is one of the main benefits of getting a digital sign. It helps you save the environment while still conveying your message.

Have a Much Longer Lifespan than Traditional Signage

Digital signage has a much longer lifespan than traditional signage. Not only does it provide an attractive and engaging experience for viewers, but it also requires far less maintenance. Traditional signage will deteriorate over time, but it can withstand a harsh environment and remain functional. So, it is great for outdoor seating areas where the weather is often very unpredictable. 

endless design options for digital signs

The Design Options for Digital Signs are Endless

When it comes to digital signage, the design options are endless. A variety of colors, fonts, and graphics allow you to create a visually appealing and professional message. Additionally, you can customize your content to ensure that it is relevant to your target audience.

You can start with your logo, company name, and slogan. But it doesn’t stop there. Your signage could also include an animated video, 360-degree images, screensavers, or 3D animation.

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Business Signage

What Signage is Best for Restaurants

Restaurant signage is an integral part of marketing your business. It not only informs customers of your hours and menu items, but it also creates an initial impression that can make or break a sale. Restaurants need signage to let customers know what is on the menu, what specials are being offered, and general information about the business. 

The type and design of your signage can significantly impact your business. There are many different types of business signage available, so it’s crucial to select the right type for your restaurant.

By understanding the different options available, restaurant owners can select the signage that will be most effective for their business.

bar and restaurant signs

Signage:  A Key Component for All Restaurants

Storefront Signage is a very important component in any restaurant. It can inform patrons about daily specials, hours of operation, and anything else that a restaurant would want the public to know about them. Signage is a huge marketing tool in the food industry because it can be one of the first things a customer notices about an establishment when they walk in.

Good signage can also help to create a positive impression of the restaurant. Several different types of signage can be used in restaurants. Some of the most common types of signage include menu boards, chalkboards, and window stickers. Incorporating digital signage in Calgary into your restaurant’s strategy can further enhance this positive impression. Digital signage offers a flexible and dynamic way to display menus, special offers, or upcoming events, providing an interactive experience that can attract and engage customers more effectively than traditional signage methods.

What to Include on Your Sign

There are a few key things to keep in mind when it comes to signage for your restaurant. First and foremost, your signage should be clear and concise, communicating what your restaurant is all about. It should also be easy to read, using a simple, clean font. Additionally, use colors that will stand out and grab people’s attention. To achieve these goals effectively, working with a professional digital signage in Calgary, Edmonton, and Vancouver can ensure that your restaurant’s signage meets all these criteria while effectively catching the eye of potential customers. These experts can help design signs that are not only visually appealing but also aligned with your brand identity.

Additionally, you may want to consider adding images or graphics to your sign, as well as using directional arrows to help guests find their way. If you have a special promotion or sale going on, be sure to mention that on your signage as well.

You must consider your target market. If you’re targeting a younger crowd, you may want to consider using funky and modern fonts and designs. If you target a more mature crowd, you may want to stick with traditional fonts and designs. 

different types of restaurant signs

Different Types of Signs for Restaurants

One of the hottest types of signs is an exterior sign. It is placed outside of the restaurant and is typically made out of plastic or metal. It will usually have the restaurant’s name and logo on it.

Another type of sign is the interior sign. It is placed inside the restaurant and usually hangs from the ceiling or is attached to a wall. It will usually have the restaurant’s name and the menu items offered.

The third type of sign is the menu board.  It is placed at the restaurant or in the waiting area. It will usually list the different available menu items and the prices.

The fourth type of sign is the drive-thru sign. This is a sign placed outside of the restaurant so people can see it from their cars when they are in line for food at a drive-thru.

The fifth type of sign is the promotional sign. It is a sign used to promote a special event or sale that is happening at the restaurant.

Other Signage Industries We Work With

Hotel Signs     |     Hospital Signs     |     Airport Signs     |     Retail Signs     |     Restaurant Signs

 

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Digital Signage
Business Signage

11 Reasons You Need To Update Your Business Sign

How long has it been since you updated your business sign? Is it dated, damaged, hard to read, or off-brand?

Your sign is often the customer’s first impression of your business. You may not have put much thought into it before, but your sign is one of the best marketing and advertising tools you have.

Here are 11 reasons you need to update your business sign.

Your Sign Can’t Be Seen At Night

If your sign isn’t illuminated, you are losing out on a huge chunk of free advertising at night. This puts you at a serious competitive disadvantage if similar businesses are visible 24/7 but you’re not. You can always get a spotlight, but consider a Led, Neon, or backlit sign for increased advertising power.

Your Sign Lacks Visibility

If your business is set back from the road, or new developments have since obscured your signs visibility, it may be difficult for passersby to notice it. Consider investing in a monument or pylon sign placed near the entrance of your business to help customers find your business more easily.

Your Sign Is Outdated

Styles and trends change frequently, and you could be losing business if your sign looks outdated compared to your competition. A sign with a modern look that stands out is crucial to attracting new customers and signaling that your business isn’t stuck in the past.

Concept and design are integral in creating a sign that meets the current trends. Put in the time and get professional help crafting the perfect sign that matches your brand image.

You’re Losing Business

If your storefront sign isn’t attracting the business it once was, it’s likely time for a signage upgrade. Your sign is one of the most effective marketing tools your business has – it needs to spark interest, convey quality, and build trust.

If your sign is poorly designed, damaged, hard to see, or hard to read; consider upgrading to a custom-designed sign.

You’re Business Is Rebranding

Businesses must update their brand identity to capture new clientele. Maybe you’ve updated your logo with new colors or created a new company motto. Your customer sign needs to reflect that new identity.

Your sign is an integral part of your strategic marketing. Consistency in messaging is crucial for your audience to recognize your business and know what it stands for.

Your Sign Is Inaccurate

This one is obvious, but if your sign conveys incorrect or inaccurate information, then it’s time for a new sign. Maybe your phone number has changed, or you’ve displayed the price of a product that’s now increased. Incorrect information on your sign will lower trust and could lead to lost customers.

If you want the flexibility to display changing the information on your sign, consider investing in a digital sign that you can update as often as you’d like.

You’ve Had Same Sign For Too Long

Looking at something too often makes it less interesting, and less noticed. As people pass your outdated sign over and over, it may just become part of the landscape, like an old tree. A bright & well-designed updated sign will bring new attention to your business by standing out. Change is necessary for success!

Your Sign Is Damaged

First impressions are everything, and if your sign is damaged, broken, vandalized, or has missing letters, this will put off customers and negatively affect business.

An attractive, clean, and functioning sign will convey trust and reliability to your customers. Consider upgrading your sign materials to something more sturdy or installing an awning or canopy to protect it from the elements.

Your Sign Is Too Small

Is your sign too small to see or can’t be read from far away? Passing motorists only have a few seconds to read your sign and register its message. Make sure your exterior sign is large enough and readable from both near and far.

Your Sign Is Too Hard To Read

No matter how bright and visible your sign is, you’ll lose business if your customers can’t easily understand what it says. If you’ve picked a fancy but hard to read font or cluttered your sign with too much information, people will look away. Customers won’t spend time deciphering hard to read signs, so don’t make them work to understand it!

Modern trends say that less is more, and simplicity wins over complexity. Use an eye-catching design with as few words as you need to capture their attention.

Update Your Sign With National Neon Signs

Is it time to update your sign? You can trust National Neon Signs for all of your signage needs, from design to installation. We’ll help you every step of the way and take into consideration construction challenges and local bylaws.

Contact National Neon Signs or visit our website today!

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Business Signage

How To Pick The Best Sign For Your Business

Your signage is one of your businesses’ best marketing and advertising tools. A good sign will attract customers by being easily readable, clearly visible, and conveying just the right message.

We’ve put together a shortlist of elements to consider when choosing your next sign.

 

The Design

The design of your sign needs to attract new customers while retaining the old ones.  Designing a sign on your own can be difficult without proper training. That’s why hiring a custom sign designer is always a good idea. You might know what you like, but a designer understands what is and is not attractive to the general population.

A good designer combines your overall business theme with color, font, and many other elements, to provide a clean, modern, and attractive design for your sign.

 

Be Consistent With Your Brand

Your brand is what sets you apart from your competition, and so your sign must match the other branding elements of your business. Be consistent with color, style, and themes across marketing and advertising materials.

If your business’s tone is light-hearted, or professional, or serious, your sign should reflect that. Consistency shows that you understand the market and creates your unique identity and feel your customers will recognize.

 

Choose Your Colors

Most of your customers are visually oriented. Colors create an instant subconscious impression that will impact the appeal of your business. The specific colors you choose gives your customers a clue to how they should feel when they think about your business.

While there are no hard rules, it’s good to keep in mind certain colors are generally associated with different emotions. Warm colors such as reds and oranges tend to elicit more aggressive emotions, while cool blues and greens are more calming. Warm colors, for example, can increase appetite, while cool colors can suppress it.

Similarly, heavy color contrast will stand out more, while similar colors create a sense of harmony and calm. Think about what emotions you want your customers to feel when they think about your business.

 

Brand Personality

While branding your sign with the company name is standard, it is by no means the only elements you can incorporate. Your exterior sign is a chance to let your creativity and personality shine. As with colors, different elements such as pictures, messages, or logos will trigger instantly emotions and convey a lot of information about your company.

A cartoon animal printed on the sign of a child-care center instantly elicits certain emotions.. A personalized message such as “thank you for shopping” on your sign can further connect you with your customer.

 

Function

You might have a good design in mind, but determining what you want your sign to accomplish is an important consideration. Signs can perform more functions than just as a billboard to let people know you exist. They draw attention from people on the street, advertise special deals, and internal signs can act as salespeople for displaying merchandise and other useful information.

 

Location

You want your sign to be as visible as possible while respecting local regulations. If your business is set back from the road, consider a pylon or a monument sign to increase visibility.

 

Durability

Consider your cities weather and climate before choosing your sign. Factors such as extreme heat or cool, humidity, or strong winds may affect your signs life-span. Extra protection may increase costs so have that in mind before you buy.

The elements will wear down your sign over time, so consider installing an awning or canopy for increased protection.

 

The Type Of Sign

There are dozens of sign types available that suit a range of functions.  Freestanding signs can be placed near roadsides or walkways to increase visibility, or building-mounted signs if you already have high visibility. Interior signs are for a variety of purposes from wayfinding to digital prints, etching, and menu boards.

 

Content On Your Sign

The words you choose to write are one of your signs’ most important elements. What do you want your customers to know when they read your sign? Signs can be as simple as just the company logo, or loaded with contact information, special offers, and personalized messages. Your decision should be based on an understanding of your clientele’s preferences.

 

Know The Regulations

Don’t make the mistake of choosing a sign only to find out it’s against regulations. Some places restrict the size, type, or location of signs, while others have rules around displaying up to date and correct information.

Make sure you put in the time to research your local restrictions to avoid issues later on.

Remember that business signs are much more than a display for your company’s name. It’s your number one sales tool and marketer. Choosing the right sign will change your business for the better.

Ready to get your new business sign? Contact National Neon Signs or visit our website today! Our experts will help you every step of the way from design to installation. We serve businesses across Canada with all of their signage needs.

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Business Signage

Types Of Physical Distancing Signs And How They Can Help Your Business

Physical distancing is the new reality your customers live in. In order to cater to their needs, your business must help them comply with pandemic-related rules and regulations. A good sign can help you to cater to your customer’s needs create a well-designed and functional sign for your business.

Let’s see why you need physical distancing signs and how a well-crafted sign increases customer confidence and helps you win business over the competition.

 

Main Purposes And Types Of Physical Distancing Signs

 

There are two main purposes of such signs: directional and instructional.

 

Directional Signs

 

Directional signs help your customers find their way around your shop or building. By guiding them along, you enable these people to find what they need in a fast and safe manner.

Place your directional physical distancing signs on the floor to pinpoint the traffic flow directions. This enables customers to find the entrance and the exit with ease.

 

Instructional Signs

 

Use instructional signs to remind your visitors of the physical distancing rules they need to observe. Also, use these signs in all areas that are prone to attracting groups of people such as reception desks and cashier areas. This helps everyone feel safer while shopping inside your store.

Instructional signs also show that you care for the health and well-being of the community members and potential clients. The fact that you invest in signage is a sign that you put your customer above anything else.

There are several types of signs that work best for this kind of message: floor signs, wall signs, and wind signs.

 

Floor Signs

 

Always apply your directional signs directly on the floor, particularly by entrances and exits, as well as by a cashier’s area.

Arrows are the clearest way to ensure the traffic flows as you intend. As customers need to maintain a safe distance, placing various markers on your signs such as colored dots, rectangles and lines helps customers to know where to stand to wait in line.

One of the biggest advantages of floor signs is that they are fairly inexpensive yet very effective. Besides, they don’t take up any valuable space. As long as your office or shop has a floor, you’re all set to help your customers and business partners stay safe during their visit.

 

Wall Signs

 

Place informational and instructional signs on the walls of your building to remind your visitors of the most important physical distancing rules.

These signs work best in those areas where people have to wait for something. When you design these signs, ensure they are clear and easy to read. If people need to put on their reading glasses or otherwise struggle to understand or comprehend your message, then the sign is ineffective.

For best results, use easily legible typefaces and choose the biggest font size possible.

 

Benefits To Your Customers

 

By knowing how to move and where to stand inside your building, your customers feel reassured that you care about their health and safety, even if they’re not consciously thinking about it. The safer they feel, the more positive they’ll feel about your business which increases the chances that they recommend your business to their friends and family members.

 

Benefits To Your Business

 

By showing your customers that you care for them, you encourage them to visit your facilities more often and to spend more time in your shop or building. This is one of the most effective ways to drive additional revenue and therefore to score better profits by increasing your sales volumes.

In addition, giving back to your community is an absolute must. Physical distancing signs are a great start to building a good reputation for your business.

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