What is Digital Signage & How it works
Business Signage, Digital Signage

What is Digital Signage & How it Works

Whether you are trying to get your company name in front of more people, or draw attention to a particular product or promo, the versatility of indoor and outdoor signage can pay huge dividends. It provides an easy and effective way to get your message out to everyone in close proximity to your business AND stand out in the process.

However, with technology advancing, the options for signage are expanding. So, which one should you choose?

Digital Signage

Digital signage is a catch-all phrase for any electronic display showing product information, advertising, or other messaging.

It is a rapidly growing form of media that uses electronic displays such as LCD or plasma screens to present hyper-targeted and dynamic content to viewers. 

Unlike traditional advertising, which relies on static images and text, digital signage is updated in real-time, making it an ideal medium for delivering multiple messages about sales, promotions, new products, events, and more. 

Thanks to the internet, customers are constantly exposed to content. 

As a result, they expect to be engaged everywhere and quickly. With a digital sign, businesses can reach those customers in a manner they are used to, with constantly updated and engaging content.

Components of Digital Signage

  • A Digital Display or Screen
  • Media Player
  • Software
  • Content

How It Works

Digital signage is a relatively new technology gaining widespread adoption in various industries. The key component of this technology is its screen, which is used to display high-resolution images, video content, and other media, meaning you can show whatever you want in the highest definition possible. Alongside these dynamic displays, incorporating freestanding signage can further enhance visibility and flexibility. Freestanding signage allows for strategic placement around high-traffic areas, maximizing exposure and complementing your digital signage strategy with additional points of engagement for your audience.

These screens are typically connected to a server or network that allows users to program and manage the display content without needing to interact with them physically. 

Digital signage also offers unique tracking features that allow businesses to collect valuable insights into consumer behaviors and preferences such as the time spent viewing the content, interactions with the displays, and more.

Overall, digital signs have become indispensable for businesses looking to stay competitive in today’s fast-paced world. Go to any mall to observe just how much information people are seeing, and you’ll understand the need to stand out.

Types of Digital Signage Solutions

Digital signage is comprised of multiple components, from hardware to software, which all work together to deliver your message exactly the way you want.

Communications Displays

Communication displays make it easy to convey information to large groups of people at once, allowing organizations to get important messages out to their audience in real-time.

These kinds of displays convey marketing messages or announcements to employees and visitors alike and is especially useful in an office environment. 

They can also share important news or updates with customers or clients. 

Infotainment

Infotainment is a growing trend in the world of digital signage solutions that include graphics and live TV or video.

Infotainment content engages viewers through dynamic graphics, and live camera feeds, creating an immersive viewing experience that sparks interest and keeps people engaged for more extended periods of time.

Also, infotainment displays can showcase everything from news and events to promotional videos and product information. They are especially effective in high foot traffic-areas, such as shopping malls and transportation hubs.

Menu Boards

One of the most common uses for digital signage is menu boards. Menu boards are typically found in quick-service restaurants, and they allow customers to view the day’s menu and place their order without having to speak to a cashier. 

The menu board is connected to the restaurant’s point-of-sale system, so when an order is placed, it is automatically sent to the kitchen for preparation. 

Interactive and Passive Wayfinding

Interactive and passive wayfinding are two standard digital signage options for guiding visitors from Point A to Point B, or showing them everything a particular location has to offer. Both approaches utilize various technologies, including interactive maps and digital displays, to help people find their way within businesses, malls, hospitals, airports, or public spaces. 

However, there are some fundamental differences between the two types.

Interactive wayfinding typically involves touch-screen maps that allow users to search for routes based on specific keywords or destinations. These displays can also be linked to other information resources, including local weather reports and transportation schedules. 

By contrast, passive wayfinding typically uses static signs that show the different directions in which visitors can travel. While this type of signage may not be as engaging as an interactive display, it is low-maintenance, a budget-friendly option, and often the right solution for businesses that don’t require their patrons to know too many details in order to get around.

Videowalls

Videowalls are a specialized type of digital sign designed specifically to display high-resolution video content.

Videowalls are gaining popularity due to their ability to engage the viewer in an impactful, visually-striking manner. These large, high-resolution display screens are composed of several individual panels that seamlessly fit together to create an immersive viewing experience. 

And because videowalls are so large, they can capture the attention of a large audience of passersby and convey your messages or critical information.

Different Ways to Use Digital Signage

Service Offerings

Digital signage is a powerful tool used in various settings to enhance customer experience. 

The main purpose of digital signage is to keep your customers informed about the latest happenings in your organization. This includes promoting new offers and discounts, displaying photos and videos from events you’ve hosted, showcasing recent technology advancements or changes in procedure, etc.

It is also important to present clear, concise messaging on your digital displays so that users know what you have to offer them and how they can take advantage of it. By pairing the right content with well-designed displays, you can ensure that digital signage’s benefits are fully realized for all your stakeholders.

 

Promotions

One common use of digital signage is for promotions or special deals. This can involve displaying ads for sales or upcoming events, highlighting featured products, or even providing information about any special offers that are currently available. 

This is especially useful for catching the attention of people who might not have planned on buying from you, but are in the right place at the right time.

Social Media Streams & News

When used strategically, digital signs can engage customers and communicate important information. One helpful approach is to incorporate social media streams into your content. 

By displaying posts or tweets from your business’s various social channels, you can show that you are attentive to your online community and increase your chances of getting followers when you show that you’re a fun company to engage with and have a sense of humor. Collaborating with a signage company in Toronto, Calgary, Edmonton, and Vancouver can help you effectively integrate these digital displays into your overall branding strategy. This approach not only enhances your physical presence but also bridges the gap between your online and offline interactions, creating a cohesive and engaging customer experience.

Emergency Messages 

Since many digital displays are connected to the internet, people can use them to communicate important information in times of emergency. 

For instance, if there were a fire or other emergency in your building, you could use digital displays to rapidly communicate this information and direct people to the nearest exit. 

In addition, some facilities may use digital signage to provide essential updates on weather-related closures or other fast-moving situations that need immediate attention. By placing the relevant message on a large, dynamic screen, you can help ensure that your customers are correctly informed no matter what is happening.

BENEFITS OF DIGITAL SIGNAGE

Digital signage offers a tremendous number of advantages to all kinds of businesses, like:

Boosted Visibility

Since digital signage is so dynamic and eye-catching, it can help increase your brand visibility and awareness. Whether you’re displaying targeted ads or simply showcasing your latest products, this type of marketing increases your chance of catching the eyes of potential customers.

Aesthetic Appeal

Digital signs are also highly customizable, allowing you to design and display content that matches your brand’s style. Because they are essentially big computer screens, you have endless options for creating a truly engaging customer experience.

Up-to-date Information

Using digital signs means having real-time updates and always presenting people with the most accurate information. Whether it’s displaying social media posts, weather updates, or relevant content, this marketing tool helps keep your brand up-to-date and in line with the latest trends.

Personalized Messaging

Creating a custom content strategy for each digital sign allows you to deliver highly targeted messages to customers based on their precise location in your store or business. Think about having a message about a sale on jeans in a section with T-shirts. This would drive jean sales for people who were in a different section, and all they needed to buy a pair of jeans was that little push over the edge by seeing something out of the corner of their eye (or right in their face). Integrating storefront signage with your digital signage strategy can enhance this effect, making your promotions more visible both inside and outside the store. This cohesive approach ensures that your marketing messages are reinforced at multiple customer touchpoints, maximizing impact and driving sales.

Reduced Perceived Wait Time

Customers are always on-the-go and don’t want to spend a lot of time waiting in line, which is why digital displays can be such an effective tool for reducing perceived wait time. By displaying information about when customers will be served or offering them something to watch that keeps them from feeling bored and impatient, you can help create a more pleasant experience for your customers. Additionally, incorporating Indoor and Interior Business & Office Signage into your overall design can complement these digital displays by enhancing the aesthetic appeal of your space and providing consistent branding throughout your business environment. This integrated approach helps maintain engagement and satisfaction, making the wait feel even shorter.

Easy Edits and Updates

The flexibility of digital signage lets you edit and update content remotely, and you don’t need to rely on costly or time-consuming solutions for updating your displays. Whether making last-minute changes or scheduling regular updates, this will help streamline the process and save you time and money.

Overall, digital signs have become an indispensable tool for communicating with customers and engaging them in meaningful ways. Whether you’re using it to build brand awareness, promote your products or services, or keep customers up-to-date on the latest sales, it is surely a practical addition to any organization.

Contact National Neon for All Your Digital Signage Needs

When you’re looking to add digital signage to your business, look no further than National Neon. We can be your trusted one-stop shop for all signage solutions. We specialize in delivering custom digital signage tailored to your business’s unique needs. 

Enhance the look of your business and draw in new clients with custom digital signage from National Neon.

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Why Choose Neon Signs
Business Signage

Why Choose Neon Signs for Your Business

Are you looking for a way to give your business an eye-catching and unique look? If so, add some personality to your business with neon signs. 

Neon signs have been around for many years and are still one of the most popular choices for businesses looking for an eye-catching advertising method. Neon signs are very visible, even from a distance, and can be seen day or night. Not only do they add a touch of nostalgia, but they also help to create an atmosphere that is unique and memorable.  

If you’re thinking about using neon signs for your business, here are some things to keep in mind.

5 Benefits of Investing in Neon Signs

Attract Potential & New Customers

A business’s neon sign is often one of the first things that a potential customer will notice. In many cases, it is the sign that will determine whether or not they will stop in to check out what the business has to offer. A well-designed neon sign or digital LED sign can be an extremely effective marketing tool, capable of attracting new customers and helping to boost sales.

Even small businesses can benefit from investing in a high-quality neon sign. By making a small investment in this powerful marketing tool, businesses can see a significant return in the form of increased foot traffic and higher sales.

Very Visible and Lights Up the Night

As night falls, the city comes alive with a dazzling display of neon lights and digital signage Canada options. Neon signs are created by electrically charging glass tubes filled with neon gas. When turned on, the gas glows brightly, producing a striking and eye-catching effect. Neon signs quickly became popular for businesses looking to attract attention and boost sales.

In addition, these are popular for a reason: they are highly visible, even in direct sunlight. This is because these signs use bright, fluorescent colors that are easy to see from a distance. 

Create an Inviting Atmosphere for Customers

There’s something about a neon sign that just screams, “Come on in!” Maybe it’s the bright colors or the retro appeal, but there’s no doubt that a well-designed neon sign can help to attract customers and create an inviting atmosphere. 

They can also be used to highlight special features of your business, such as your hours of operation or unique products and services.

Versatile and Highly Customizable

Neon signs are one of the most versatile and customizable forms of advertising and branding available. Unlike many other forms of signage, neon signs can be made in almost any color and shape imaginable. This flexibility is similar to custom vinyl lettering, making both options ideal for businesses that want to create unique, eye-catching signs that truly stand out.

Neon signs can also be used to great effect indoors or outdoors, making them a very versatile form of advertising. And because they are so durable, they can last for many years with proper care and maintenance. 

Energy Efficient 

Though they may seem like a relic of the past, neon signs are actually very energy efficient. Modern neon signs use less than 5% of the electricity of an incandescent bulb to produce the same amount of light. This is because neon lights produce light differently than other bulbs. 

They contain a gas ionized by an electric current, which produces a bright glow. This process is very efficient, and it means that neon signs can last for years with minimal upkeep. 

Whether you’re looking for a subtle way to add some extra flair or you want to make a bold statement, neon signs are an effective option.

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Why Choose Projecting Blade Signs
Business Signage

Why Choose Projecting Blade Signs for your Business

Are you looking for a storefront signage option that will give your business a sophisticated and polished look? If so, projecting blade signs may be a perfect choice. They are made from high-quality materials and feature a sleek design that will draw attention to your business. 

These signs are unique because they project outward from the building, making them highly visible to people passing by. They can be used to promote a business in a number of ways, and they are relatively affordable compared to some other types of storefront signage.

So, if you’re thinking about investing in a projecting blade sign, be sure to keep reading!

Help to Get Your Business Noticed

For any business, getting noticed is essential for attracting customers and driving sales. However, in today’s competitive marketplace, simply having a sign is not enough – you need a sign that will grab attention and make a lasting impression. That’s where projecting blade signs come in. These signs are designed to stand out with their unique shape and eye-catching graphics. 

What’s more, they are highly visible from a distance, making them ideal for businesses located on busy streets or highways. Projecting blade signs are an investment that can pay off handsomely for any business that wants to get noticed.

Promote Special Offers or Events

A projecting blade sign, also known as a blade sign or a blade banner, is temporary signage commonly used to promote special offers or events. 

Blade signs are an effective way to grab attention and generate interest in a product or service. Businesses often use them to advertise sales, discounts, or special promotions. Event planners can also use them to promote concerts, festivals, and other public gatherings.

Make a Big Impact Without Taking Up Too Much Space

When it comes to signs, size doesn’t always matter. Case in point: projecting blade signs. These signs are smaller than most, but they pack a big punch when it comes to visibility and impact. Projecting blade signs are attached to the wall of a building and extend outwards, making them highly visible from a distance. Best of all, they don’t take up a lot of space, so they won’t overwhelm your building or obstruct pedestrian traffic.

Customized to Include Any Information You Want 

Projecting blade signs are essentially three-dimensional signs that can be customized to include any information you want. The sky is the limit when it comes to design, and you can even add graphics or logos to really make your sign stand out.  

Consider using a projecting blade sign if you’re looking for a creative way to get your message out there. With so many customization options, you’re sure to find a way to make your sign stand out from the rest.

With a projected blade sign, you can stand out from the rest and let customers know what you have to offer. These signs are ideal for businesses of all sizes and can be used to promote a variety of messages. Give us a call today to learn more about this exciting new signage trend!

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Why Choose Cabinet Signs
Business Signage

Why Choose Cabinet Signs for Your Business

When it comes to promoting your business, the first impression is everything. And one of the best ways to make a good impression is with a well-designed sign. Cabinet signs are an excellent option for businesses that want to stand out from the competition.

Cabinet signs are a great way to display your company name and logo, as well as provide information about your products or services. And, because they’re made from durable materials, cabinet signs can withstand all sorts of weather conditions. 

If you’re looking for an affordable, eye-catching sign that will help promote your business, cabinet signs are a great option!

What Is Cabinet Signage?

Cabinet signage is a versatile and popular option for indoor and outdoor sign needs. A cabinet sign is, essentially, a sign hung on or mounted to a wall or other structure, often using special brackets or hangers. 

They are often found in retail settings, office complexes, and other businesses. Cabinet signage can be made from a variety of materials, including wood, metal, acrylic, and more. Additionally, they are durable and long-lasting, making them a great investment for any business.

 

Unexpected Benefits of Choosing Cabinet Signage

Attention-grabbing

Of all the signage options available to businesses, cabinet signs are among the most eye-catching and effective. Cabinet signs are usually highly visible and illuminated, making them hard to miss. And because they can be custom-designed to match your brand identity, they can also be used to reinforce your company’s message. 

Cabinet signs are a great way to grab attention and get noticed, so they’re often used by businesses that want to make a big impression.

Make Your Establishment More Visible

 Cabinet signs are a great way to make your establishment more visible, especially if it is located on a busy street or in a strip mall. They are also very versatile, as they can be made in a variety of sizes and styles. And, because they are illuminated, they can be easily seen at night or in low-light conditions.

Customized to Fit Your Brand & Business

Cabinet signs can be customized to fit your specific needs, whether you’re looking for a simple display or a more complex design. For example, you can choose the size, shape, and colors of your sign to create a unique look that will catch the eye of potential customers. 

You can also include additional features such as lighting and graphics to customize your sign further. With so many options available, cabinet signs are ideal for promoting your business effectively.

Boost Your Brand Identity

Cabinet signage is an excellent way to boost your brand identity and make a lasting impression on potential customers. Not only does it help you stand out from the competition, but it also allows you to showcase your brand in a unique and impactful way. When done well, cabinet signage can be an extremely effective marketing tool.

A well-designed cabinet sign can grab your customer’s attention and help to promote your business. If you’re looking for a way to stand out from the competition, consider investing in a cabinet sign for your business. Our team of experts would be happy to help you design a sign that reflects your company’s branding and provides information about your products or services.

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Business Signage

Why Choose Illuminated Channel-Letter Signs for your Business

If you’re looking for a way to advertise your business, there are a lot of different options out there. You can put up a sign in front of your building or place an ad in the local paper. But if you really want to stand out from the competition, you should consider illuminated channel-letter signs. 

 Illuminated channel letters not only provide a professional look for your business but also add stature to your branding. These signs are extra-visible and can capture attention. Plus, they’re made to last, so you won’t have to worry about them falling apart after a few weeks.

Keep reading to learn more about illuminated channel letters and why they make such a great choice for businesses of all sizes.

Understanding Illuminated Channel-letter Signs & How Do They Look?

Illuminated channel letter signs are a smart option for businesses to increase their visibility and attract more customers. These signs are made up of individual letters or shapes that are lit from behind, creating a bright and eye-catching display.

These signs are made up of individual letters or graphic elements mounted to a transparent surface, which is illuminated from behind. This creates an eye-catching effect that is sure to get your message noticed. Plus, illuminated channel-letter signs come in various styles and colours so that you can find the perfect one for your business. 

signs 1How Can These Signs Help Your Business Grow and Succeed?

Businesses need to find ways to attract customers and grow their businesses. One very successful approach to do this is by using illuminated channel-letter signs. Here are a few reasons why illuminated channel-letter signs can help your business succeed:

  • Illuminated channel letter signs are a great way to promote your brand and logo.
  • They can help improve the customer experience by providing directions and information about your business.
  • They can help you communicate with your customers.
  • They can be used to promote sales and special offers or provide customer service information.
  • They show your customers that you’re serious about your business and help you create a professional image for your business.
  • They show your customers that you’re up-to-date with the latest technology.
  • They are among the best options to increase traffic to your business. They can help you attract new customers and keep existing customers coming back.

Benefits of Using These Signs 

There are many reasons why illuminated channel-letter signs make a great choice, and businesses can enjoy its benefits immediately. Some of the benefits include:

  1. They are highly visible – Illuminated channel-letter signs are very noticeable, especially at night. This makes them a great way to get your business seen by more people and generate more exposure.
  2. They create a professional appearance – Illuminated channel-letter signs give your business an upscale look and convey a sense of professionalism. It can help you to attract new customers and make a positive impression on current ones.
  3. They are versatile – Illuminated channel-letter signs can be used for various businesses, from restaurants to retail stores to banks. In addition, you can customize them to match your branding and style of your business.
  4. They are affordable – Illuminated channel letter signs are a cost-effective way to promote your business. They are also relatively hassle-free to install, so you can start using them right away.

 

Ready to start advertising your business in an eye-catching manner? Contact National Neon today. We’ll be glad to help you find the perfect illuminated sign for your business.

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Business Signage

Why Choose Non-Illuminated Channel-Letter Signs for your Business

Do you own a business? Are you looking for signage that will help you attract attention and get your message out there? If so, then you should consider using non-illuminated channel-letter signs.

Non-illuminated channel-letter signs are a great way to communicate your message clearly and concisely. Plus, they’re affordable and easy to maintain. So if you’re looking for an eye-catching, cost-effective way to promote your business, then non-illuminated channel letters are the way to go!

In this blog post, we’ll take a closer look at some of the benefits of using non-illuminated channel letter signs for your business. If you are considering investing in signage, be sure to keep reading!

What Are Non-Illuminated Channel-letter Signs and What Are They Used for?

Non-illuminated channel-letter signs are a type of 3D lettering that is often used for businesses. This type of sign is made up of individual letters. They are typically illuminated with either neon or LEDs, making them stand out and easily visible at night.

They are used for various purposes, such as advertising or providing information about a business. They can be customized to match the branding of your business, and they are a great way to make a big impact without spending a lot of money.

0H7A6137The Benefits of Using Non-illuminated Channel-letter Signs

Non-illuminated channel-letter signs are a great option for businesses that want to make a statement without spending too much money. Some of the additional benefits include:

  1. They are cost-effective – Non-illuminated channel letter signs are a more cost-effective option than illuminated channel letter signs.
  2. They are weatherproof – Non-illuminated channel letter signs can withstand extreme weather conditions.
  3. They need low maintenance – Non-illuminated channel letter signs require very little maintenance and only need to be cleaned on a regular basis.
  4. They are versatile – Non-illuminated channel letter signs can be used for businesses of all types and sizes.
  5. They are durable – Non-illuminated channel letter signs are highly durable and can last for many years.

How They Can Improve Your Business Visibility

One of the main reasons businesses choose to have channel-letter signs is their improved visibility. They are easy to see from a distance and can help to draw attention to your business. However, for businesses that want a more subtle sign or those located in a less visible area, non-illuminated channel letter signs are a perfect option.

Non-illuminated channel-letter signs are made from the same materials as illuminated signs, but they do not include any lighting. This makes them perfect for businesses that want a sleek and professional-looking sign but doesn’t need the extra visibility that illumination provides.

How to Choose the Right Non-illuminated Channel-letter Sign for Your Business

When choosing a non-illuminated channel-letter sign for your business, it’s important to pick the right type. Here are a few tips:

  1. Decide what you want your sign to say. Non-illuminated channel-letter signs come in a variety of fonts and colours so that you can choose the right one for your business.
  2. Consider the size of your sign. Make sure to pick a size that is appropriate for your business.
  3. Think about the location of your sign. Make sure it will be visible to passersby.
  4. Pick the right material. Non-illuminated channel-letter signs come in a variety of materials, so you can choose the one that best suits your business.
  5. Choose a reputable company. When choosing a company to create your non-illuminated channel-letter sign, make sure to do your research and choose a reputable company with a good reputation.

National Neon can help you get the signage you need to attract attention and get your message out there. So what are you waiting for? 

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Business Signage

The Different Types Of Storefront Signs

Whenever you are out and about in your city, have you ever noticed all of the different types of storefront signs? Some businesses have big, flashy signs, while others have more understated designs. 

If you are looking for a new storefront sign, it’s important to understand the different types of signs that are available. This will let you choose the most appropriate type of sign for your business.

There are many different types of storefront signs, and each type has a different purpose. Some signs are meant to attract attention and get people into the store, while others are more for branding or providing information about the store. 

Ultimately, the best type of storefront sign depends on your specific business and its needs. Read on to learn about the different storefront signs and what they’re used for. Stay tuned!

 

Types of Storefront Signs

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Storefront signs can come in all shapes and sizes and often serve as an important branding tool for businesses. Some of the most common types of storefront signs include:

Illuminated Channel Letters Sign

When it comes to getting your message across, there is no better way than through an illuminated channel letter sign. These 3D designs come alive at night and light up like never before! You can make them as simple or complex as you want-it’s all about what kind of effect they’ll have on people who pass by these signs regularly.

A sign of this type consists of individual letters lit from behind with LED or neon lighting. The letters are typically attached to a metal frame that is then attached to the front of the store.

This type of sign is very eye-catching and can be customized to match the branding of your business. Additionally, it can be used for a variety of businesses, including retail stores, restaurants, and bars.

 

Why Choose Illuminated Channel-letter Signs for Business

Illuminated channel-letter signs are backlit and can be seen from a distance, making them perfect for businesses that want to make a good impression and attract attention.

Another main benefit of illuminated channel-letter signs is that they are highly visible during the day and at night. They are perfect for businesses that want to make a statement and stand out from the competition.

Non-Illuminated Channel Letters Sign

A non-illuminated channel letters sign is a type of letter sign that is made from plastic or metal and formed into the desired shape. The letters are then lit from the inside with either fluorescent or LED lighting. These signs are often used for organizations that want a more professional appearance or for businesses located in a more upscale area.

Non-illuminated channel letters signs are a great way to grab the attention of passersby and let them know what your business is all about. They’re also a great way to make your business look professional and established.

Why Choose Non-illuminated Channel-letter Signs for Business  

Non-illuminated channel-letter signs are a popular choice for businesses for many reasons. These create an inviting atmosphere for customers. Some of the additional main benefits include:

  1. Low maintenance: Non-illuminated channel letters don’t require any kind of regular maintenance, meaning they’re a low-cost and low-maintenance option for your business.
  2. High visibility: Non-illuminated channel letters are highly visible, making them an ideal option for businesses that want to make a big impact.
  3. Variety of colours and fonts: Non-illuminated channel letters come in various colours and fonts, meaning you can find the perfect option for your business.

 

Cabinet Signs 

cabinet signs 2

When it comes to budget restrictions, cabinet signs are the perfect solution for clients who want an easy way out. They’re easy to install, and landlords also like them because switching out an old profit-making sign for new tenants doesn’t take much time at all! 

Cabinet signs are a great way to get your business noticed. They are typically made of metal or plastic and can be customized to include your business name, logo, and contact information. These signs are a great option for businesses that want a professional and polished look.

Why Choose Cabinet Signs for Your Business

Cabinet signs are perfect for businesses that want to make a statement with their signage. These signs offer several benefits, including:

  • They’re eye-catching and draw attention to your business.
  • They’re durable and can withstand weather conditions.
  • They’re customizable and can be designed to match your branding.
  • They’re affordable and can fit any budget.

Projecting Blade Signs 

Blade signs are an excellent way to get your business exposed in a limited amount of space while still being unique. These types of advertisements stand out from other businesses on busy streets. These signs are typically large and eye-catching, making them perfect for grabbing the attention of passersby. 

These double-sided blade signs are perfect for businesses that want to get their message out to both sides of the street. These signs can be mounted on either the front or the back of the building, and they often feature a lighted halo that helps to catch the eye. 

These signs mount perpendicularly against the face of buildings, maximizing exposure for you while also having an interesting design that will catch people’s attention!

Why Choose Projecting Blade Signs for Your Business 

There are numerous advantages to choosing projecting blade signs for your business:

Projecting blade signs are some of the most visible signs you can choose. This makes them perfect for businesses that want to make a big impression and be noticed.

These signs can be used for a variety of purposes, from advertising special offers to promote your brand name. Furthermore, they can be customized to suit a variety of businesses and industries. Unlike other signage types, projecting blade signs are built to last. They’re made from high-quality materials and construction.

Neon Signs

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Neon signs have been a common sight in cities for decades now, and many businesses still want them to remain part of their brand. While many businesses are looking for solutions to give their storefronts an extra boost in character, few can resist the allure of vintage charm. 

Neon signs are a type of storefront sign made up of glass tubes filled with neon gas. The gas gives off a bright light, so they are often used to indicate businesses that are open late or 24 hours a day. Neon signs are often used to promote sales or special events. 

Why Choose Neon Signs for Your Business 

Neon signs are an eye-catching way to announce your business to the world. They come in various colours and designs, so you can find one that perfectly matches your company’s branding. Neon signs are also very bright and attention-grabbing, making them perfect for businesses that want an edge over their competitors.

Another great thing about neon signs is that they are very affordable. You can get a high-quality neon sign for a fraction of the cost of other types of signage. This makes them an attractive alternative for businesses on a budget.

Importance of Each Sign for Your Business

A storefront sign is an important part of your business. It helps to create awareness for your business and can also be used to direct customers to where they need to go.

Signs are the very first thing that customers see when they walk or drive by your store, so it’s important to make a good first impression. There are many different storefront signs, each with its own set of benefits, so it’s important to choose one that best represents your business.

 

Benefits of Using Storefront Signs

Some of the benefits of using storefront signs include:

Attract New Customers

Storefront signs are an effective way to get your business noticed by potential customers. They can help generate interest in your business and encourage people to stop in and check it out.

An Effective Marketing Tool

Storefront signs are a great way to advertise your business. You should make sure to include keywords in your sign that will attract people who are looking for what you have to offer, whether it’s products or services.

Increase Brand Recognition and Awareness

Storefront signs are a great way to let people know who you are and what your business represents. Many storefront signs include logos or images that represent the business allowing it to leave a lasting impression on potential customers.

Serve as a Source of Pride for Businesses

Storefront signs are often displayed in the front windows or out front, where passersby can easily see them. Owners take a lot of time and care selecting the right sign for their store. This is because store owners want potential customers to know who they are, what are proud of their businesses and are excited to showcase it.

How to Choose the Right Type of Storefront Sign for Your Business

If you’re looking to increase business visibility and promote your products or services, you’ll need to invest in a storefront sign. There are various types of signs available, so it can be tricky to decide which one is right for your business. Here are a few amazing tips on how to choose the right type of storefront sign for your business:

  1. Consider your budget – One of the most important factors to consider when choosing a storefront sign is your budget. There are many signs available, from simple and affordable options to more expensive and elaborate designs.
  2. Think about your target audience – Another important factor to consider is who your target audience is. A smaller, less elaborate sign may be more suitable if you’re targeting local customers. If you’re looking to attract customers from a wider area, an eye-catching or unique design that will stand out could be beneficial.
  3. Think about the location of your business – The type and size of signage that is appropriate for one location may not be ideal in another setting. You’ll need to carefully consider things like the size of your store, how much foot traffic you get in the front of your shop, and whether or not there are any restrictions on what can be placed in front of your store.
  4. Consider all available options – When it comes to storefront signs, you’ll have several options available to you. These include traditional off-the-shelf options, custom-designed signs, and even signs that operate automatically. Once you’ve considered all the available options for signage, you should make your decision based on which sign best fits your business needs.

Make your Storefront Sign Stand Out from the Rest

When it comes to storefront signs, you want to make sure that your sign is eye-catching and stands out from the competition.  Here are a few tips for making your storefront sign stand out:

  1. Use bright colours: Bright colours are eye-catching and will help your sign stand out from the competition.
  2. Keep your message simple: Keep your message simple and easy to understand so that customers can quickly learn what you’re selling.
  3. Use a catchy slogan: A catchy slogan is a great way to make your business stand out from the competition.
  4. Use fun fonts: Fun fonts are appealing, but keep them big, so they’re easy to read from afar.

 

Now that you understand the various kinds of storefront signs, it’s time to choose the right one for your business. National Neon can help you select and install a sign that will help you attract new customers and build your brand. Don’t wait any further; let’s get started!

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best signage for hotels
Business Signage, Digital Signage

What Signage is Best for Hotels

When you’re running a business, especially one in the hospitality industry, it’s essential to make an excellent first impression. The signage needs to be clear and concise so that guests can easily find their way around. There are a few different types of signage that hotels can use, and each has its benefits. Which type of signage is suitable for your hotel will depend on your specific needs and preferences. 

Having attractive and professional signage lets your guests know they’ve arrived at the right place. But what type of signage is best for hotels? And what should you consider when making your decision? Read on for some tips!

What are the signs mostly used in hotels?

The signs in a hotel are mostly different in size, shape, and colour. Some signs help in communicating the additional features of the hotel. These include signs that guide people to various areas in the hotel building.

A few different types of signage are commonly used in hotels. The most common type is the hanging sign, which is usually a flat rectangular panel attached to a metal frame and hangs from the ceiling. Another common type of signage is the wall mural, a large image or graphic displayed on a wall. Additionally, digital LED signs are becoming increasingly popular in hotels for their versatility and impact. These signs can display dynamic content such as welcome messages, directional information, and promotional material, enhancing the guest experience with their bright and engaging visuals.

Another popular type of signage is the directional sign, which is used to point guests in the right direction.

Which signage is best for hotels let’s have a look:

highly visible and distinctive hotel signage

Signs that are Highly Visible and Distinctive

The signs that are highly visible and distinctive are the best for hotels. This is because they allow people to identify the place quickly. For example, if a person needs to find a hotel in an area, they can quickly locate it by looking for the signboard. Therefore, the signs should be distinctive enough to be easily visible. Incorporating well-designed storefront signs can significantly enhance this visibility. Storefront signs tailored for hotels not only provide essential information but also contribute to the aesthetic appeal of the property, making the hotel stand out in a busy environment and immediately recognizable to guests and passersby.

easy to read signs for hotels

Signs with Easy-to-read Fonts and Simple Graphics

Signage for hotels should use fonts and graphics that are easy to read. It will help guests find their way around the hotel more efficiently. Additionally, using simple graphics will make the signage more visually appealing. Simplicity is also crucial, as guests should not be overwhelmed by too much information. Incorporating vinyl lettering into the signage design can further enhance readability and visual appeal. Vinyl lettering allows for a clean, distinct presentation of information, which is perfect for directing guests clearly and effectively while maintaining an aesthetically pleasing look.

On the other hand, signs with easy-to-read fonts and simple graphics make it easier to find their way around. All you need is a sign with five words or less that tells people where they are entering and what the building they’re in is called.


Easy-to-Follow Directions from the Parking Lot 

As someone approaches the hotel parking lot, the signage is the first thing they see, and it tells them where to go and how to get there. In recent years, this has become a crucial part of the job for a hotel because if people can’t find their way to their room, they will not stay and book another night. There should be directional signs directing traffic onto the property and around the parking area. Working with a reputable signage company in Toronto, Calgary, Edmonton, and Vancouver can ensure that these signs are not only clear and informative but also professionally designed to enhance the overall guest experience from the moment they arrive.

Signage that Matches Your Brand’s Style

The best signage for a hotel is signage that matches the brand’s style. The goal of the sign is to let people know where they are, what is available in the hotel, and establish a sense of place. This signage is typically located at the entrance of the facility.

You have to create a sign that will usually be seen by guests who are approaching the property, so install it in a highly visible location. The signage will do wonders for your hotel, but it doesn’t have to be expensive.

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top signage trends for 2022
Business Signage, Digital Signage

Top Signage Trends for 2023

To stay competitive in the future, a business owner must keep up with trends. Though it seems far away, 2022 is just around the corner, and new trends are on the way.

Signage is evolving as technology does; there are a few trends to look out for. Perhaps the most obvious trend is the increasing use of digital signage, which uses electronic displays to show text, images, or video. It’s perfect for catching people’s attention as they walk by, and it can be used to convey a lot of information quickly and easily. Alongside digital options, vinyl lettering remains a popular choice due to its versatility and effectiveness. It can be used to complement digital displays by adding a personal or stylish touch to static parts of your signage, ensuring your messages are not only dynamic but also visually appealing.

Signage industry trends change on a daily basis; it is never the same. What will be the latest trends for 2022? Read on to find out! 

interactive signs

Interactive Signage

As businesses continue to evolve, the need for different types of signage will also increase. One of the most popular types of signage in recent years has been interactive signage. This type of signage allows customers to interact with it directly, creating a more engaging experience. To effectively implement this, businesses can collaborate with signage companies in Vancouver, Edmonton, and Calgary. These companies specialize in creating innovative and interactive solutions that can help businesses stand out and engage more deeply with their customers, enhancing the overall customer experience.

There are several reasons why interactive signage is becoming more popular. First, it allows customers to get more information about a product or service. Secondly, it can create a more interactive environment for customers.

Social Media Walls

Social media is drawing people’s attention these days, not just for personal use but also for business purposes. For example, businesses now use social media walls to show their brand, products, and services. It is now a common trend being witnessed in the day-to-day life of companies. Incorporating digital signage in Calgary can enhance this trend by seamlessly integrating social media walls into physical locations. This allows businesses to dynamically display real-time social media feeds and interactions, further engaging customers and promoting a vibrant, interactive brand presence.

Digital Hall-of-Fame

As we move further into the 21st century, more and more business is done online. It has led to a rise in digital signage that is displayed on screens instead of traditional paper signs. As time goes on, even more businesses will adopt digital signage as their primary mode of advertising. This trend is particularly evident with digital LED signs, which offer bright, dynamic displays that can be updated in real-time. These signs are not only effective for capturing the attention of passersby but also for delivering versatile and engaging content that can adapt to the latest trends and business needs.

Trigger-Based Personalised Content

Trigger-based personalized content considers the person’s actions in front of the screen. This type of content is tailored to specific customers based on their past interactions with a business. For example, if a customer enters a coffee shop, they may receive free coffee if they sign up to be on the mailing list. Integrating this personalized approach with storefront signs can significantly enhance the effectiveness of the marketing strategy. These storefront signs can work in conjunction with digital screens to visually prompt customers about such offers as soon as they approach, making the physical and digital interaction seamless and more engaging.

This content is designed to create a more personalised experience for customers and encourage them to return in the future.

Augmented Reality

Augmented Reality (AR) is a technology that will continue to grow in 2022. It combines the real world with the digital world and is related to a more general concept called Mixed Reality, where physical and virtual objects co-exist and interact in the same space. This means that you can see digital content overlayed on top of the physical world. Integrating AR into storefront signs ideas and types can revolutionize how businesses engage with customers. By overlaying digital information or visuals on physical storefront signs, businesses can provide interactive experiences that attract and engage passersby in new and innovative ways.

Animated Signs with Motion-activated Technology

This industry’s hottest trend is animated signs with motion-activated technology. This type of signage is interactive and engaging, which helps capture passersby’s attention. It’s a great way to communicate a message in a fun and interesting way.

Another trend starting to emerge in the signage industry is 3D printing. This technology allows businesses to create custom-made signs that are unique and eye-catching. 3D printing is rapidly becoming a popular option for businesses because it will create truly one-of-a-kind signs.

So, what do these trends mean for businesses? Well, it means that there is a lot of potential for creativity and improvement. 

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Business Signage

What Signage is Best for Restaurants

Restaurant signage is an integral part of marketing your business. It not only informs customers of your hours and menu items, but it also creates an initial impression that can make or break a sale. Restaurants need signage to let customers know what is on the menu, what specials are being offered, and general information about the business. 

The type and design of your signage can significantly impact your business. There are many different types of business signage available, so it’s crucial to select the right type for your restaurant.

By understanding the different options available, restaurant owners can select the signage that will be most effective for their business.

bar and restaurant signs

Signage:  A Key Component for All Restaurants

Storefront Signage is a very important component in any restaurant. It can inform patrons about daily specials, hours of operation, and anything else that a restaurant would want the public to know about them. Signage is a huge marketing tool in the food industry because it can be one of the first things a customer notices about an establishment when they walk in.

Good signage can also help to create a positive impression of the restaurant. Several different types of signage can be used in restaurants. Some of the most common types of signage include menu boards, chalkboards, and window stickers. Incorporating digital signage in Calgary into your restaurant’s strategy can further enhance this positive impression. Digital signage offers a flexible and dynamic way to display menus, special offers, or upcoming events, providing an interactive experience that can attract and engage customers more effectively than traditional signage methods.

What to Include on Your Sign

There are a few key things to keep in mind when it comes to signage for your restaurant. First and foremost, your signage should be clear and concise, communicating what your restaurant is all about. It should also be easy to read, using a simple, clean font. Additionally, use colors that will stand out and grab people’s attention. To achieve these goals effectively, working with a professional digital signage in Calgary, Edmonton, and Vancouver can ensure that your restaurant’s signage meets all these criteria while effectively catching the eye of potential customers. These experts can help design signs that are not only visually appealing but also aligned with your brand identity.

Additionally, you may want to consider adding images or graphics to your sign, as well as using directional arrows to help guests find their way. If you have a special promotion or sale going on, be sure to mention that on your signage as well.

You must consider your target market. If you’re targeting a younger crowd, you may want to consider using funky and modern fonts and designs. If you target a more mature crowd, you may want to stick with traditional fonts and designs. 

different types of restaurant signs

Different Types of Signs for Restaurants

One of the hottest types of signs is an exterior sign. It is placed outside of the restaurant and is typically made out of plastic or metal. It will usually have the restaurant’s name and logo on it.

Another type of sign is the interior sign. It is placed inside the restaurant and usually hangs from the ceiling or is attached to a wall. It will usually have the restaurant’s name and the menu items offered.

The third type of sign is the menu board.  It is placed at the restaurant or in the waiting area. It will usually list the different available menu items and the prices.

The fourth type of sign is the drive-thru sign. This is a sign placed outside of the restaurant so people can see it from their cars when they are in line for food at a drive-thru.

The fifth type of sign is the promotional sign. It is a sign used to promote a special event or sale that is happening at the restaurant.

Other Signage Industries We Work With

Hotel Signs     |     Hospital Signs     |     Airport Signs     |     Retail Signs     |     Restaurant Signs

 

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